What do last-minute home repairs, labor shortages, and carbon-negative rum have in common? Find out on this episode of The Last Drop, where Jake and Dave build Honeydo — an Uber-style app for handyman services that promises to demolish the honey-do list once and for all.

While sipping Kuleana Rum (a sustainable, organic spirit made from freshly harvested Hawaiian sugarcane), they map out every corner of this billion-dollar idea, from hiring 1099 contractors to disrupting entire industries with on-demand services.

Inside the episode:

🔧 Solving real-world headaches with a handyman app 📱 App UX and logistics (inspired by Uber, Turo, and DoorDash) 🔍 Skill-tagging, verified toolsets & project-specific reviews 💰 Monetization via job fees, credit card processing, and project financing 🧠 How to scale with VCs, pitch decks, and A-player teams 🔥 Why landscapers, plumbers, and pest control companies might hate this app

Whether you’re a VC junkie, SaaS builder, frustrated homeowner, or just love watching wild ideas get the full brand + business treatment, this one’s got it all — right down to the last drop.

🎙️ Subscribe to The Last Drop and discover what happens when creativity meets commerce over a cold drink. Got a business idea worth building? Drop it in the comments — we might just make it real.

#TheLastDrop #StartupPodcast #HoneydewApp #HandymanApp #BusinessIdeas #OnDemandServices #MarketplaceModel #VentureCapital #UberForContractors #KuleanaRum #BrandBuilding #TechStartup #CreativeEntrepreneur

In this episode of Unicorn Campaigns, host Dave Valentine sits down with Gina Widjaja, the marketing force behind the Hass Avocado Board’s legendary Super Bowl campaigns. Learn how she transformed a humble fruit into a cultural icon, creating category-wide demand without selling a single product — and made guac as essential to game day as beer and chips.

🥑 In this episode, you’ll learn:

• How Gina took a commodity product and gave it the cultural cachet of a lifestyle brand.

• What it takes to win consumer attention on the biggest ad stage of the year — the Super Bowl.

• Why the Hass Avocado Board’s approach to category marketing is a masterclass in nontraditional strategy.

• How humor, surprise, and strategic storytelling turned avocados into a household staple.

• The measurable brand lift behind emotional, funny, and unforgettable creative — even without a product to buy.

🎯 Whether you’re in CPG, produce marketing, or trying to create brand affinity from scratch, Gina’s insights will reshape how you think about growth, perception, and purpose-driven media.

Keywords for discovery: Gina Widjaja, Hass Avocado Board, Super Bowl marketing, food & beverage branding, avocado campaign, CPG strategy, category marketing, produce industry campaigns, cultural branding, Unicorn Campaigns podcast, emotional advertising, brand storytelling, demand generation

📲 Learn more about the Hass Avocado Board at https://hassavocadoboard.com and follow Gina’s work redefining how categories create culture.

🎧 Subscribe to Unicorn Campaigns for more behind-the-scenes stories of bold marketing moves that made brands unforgettable.

What happens when a Cannes Lions-winning ad is accused of using AI to fabricate a CNN broadcast? In this episode, Jake "The Wizard" and Dave dive into the Whirlpool campaign scandal that has the marketing world buzzing. But that's just the beginning.

We explore the broader implications of AI-generated content—where's the line between innovation and deception? From doctored testimonials and AI UGC to ethical AI regulations and whether AI might actually dumb itself down over time, this episode pulls no punches.

💡 Topics Covered:

• Cannes Lions AI scandal: CNN Brazil vs. Denstu

• Ethics in AI advertising and user-generated content

• The rise of decision-making outsourcing to AI

• AI as the new “God” — Jimmy Carter's take

• Sci-fi vs. reality: Are we already living in iRobot?

• Google’s AI Overviews and GDPR pushback

• The future of AI in everyday life and marketing

• Why humans should still write their own damn emails 😅

⚡ Favorite Quote: "I want AI to do my laundry so I can do art—not the other way around."

🎧 Whether you're a marketer, business owner, or just a curious mind, this episode digs deep into how AI is transforming—and possibly distorting—the landscape of creativity, business, and humanity.

👇 Like, Comment, and Subscribe to join the conversation. 📢 Listen to more from the Vox & Coin Network, including:

• Unicorn Campaigns – Real marketers reveal their most successful campaigns

• The Last Drop – Marketing fun with fake businesses and big ideas

📲 Follow Jake @TheWizardMarketing 📲 Follow Dave @RealDevil (TikTok, Instagram, LinkedIn)