Marketing & Sales

A lot has changed in 25 years. A quarter-century after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light.

This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor....

In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.

Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output.

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The runaway bestseller with more than four million copies in print! You too can change your life with the priceless wisdom of ten ancient scrolls handed down for thousands of years....

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale....

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them....

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star....

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people....

Stop selling! Start solving! In Ninja Selling, author Larry Kendall transforms the way listeners think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results....

Most people believe that the best way to motivate is with rewards like money - the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others)....

Unlock the secrets of earning money online with Online Money-Making Lesson Number 1: Capcha Pay to Click. This essential guide dives deep into the world of digital income, demystifying one of the most accessible and legitimate ways to start earning money from the comfort of your home.

Unlock the secrets to financial freedom with "The Amazon Goldmine: How to Sell Products and Build Wealth on Amazon." In this groundbreaking guide, seasoned entrepreneur and Amazon expert, Andrea Linzy, reveals the strategies that transformed his small startup into a thriving e-commerce empire.

The real estate industry desperately needs new tools and ideas to stay relevant to the modern consumer. The modern consumer is more educated and has more choices than ever before. Counterintuitively, this has led to more confusion, doubt, and frustration in their real estate journey....

The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

While most books are a 400-page exercise in academia, we have 4 promises to make this the most actionable sales book you've ever heard of.

The Full Fee Agent is a proven blueprint for getting more business and, more importantly, doing business in a better way. Every deal comes easier, with less stress and more profit....

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force....

The top predictor of growth is not hiding in your invoices or line items but in your sales behaviors. Based on tens of millions of behaviors logged, tracked, and analyzed by more than 400 clients over 20 years, revenue growth consultant and speaker Alex Goldfayn has developed an actionable system of proactive growth statistically proven to succeed.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.

This book is your invitation to discover the essential skills every entrepreneur needs to thrive. The journey begins with the power of big dreams and the courage to lay strong business foundations. Readers learn how to transform raw ideas into actionable strategies that fuel real growth. Financial mastery is revealed as the heartbeat of every thriving venture, guiding owners through cash flow, payments, and protection. The book explores marketing magic, showing how even the smallest business can reach a global audience. Social media becomes a daily superpower, helping owners connect and ...

Small businesses can do well in today’s fast-moving world by learning how to find new trends and respond to competition. First, it’s important to see new ideas before they become popular. Then, businesses need to study their competitors and think smart. They should learn how to make products that people really want and how to make customers excited about them. This excitement can lead to real sales. It’s also important to turn first-time buyers into loyal customers. Great customer service can help a lot with this and become a big strength. Every time a business talks to a customer, it...

In The Digital Advantage: Small Business Rising, readers are invited to witness how ordinary entrepreneurs become extraordinary by embracing modern business technology. The journey begins with a small business owner facing overwhelming change but determined to thrive. As the story unfolds, readers discover how mapping the ever shifting tech landscape reveals surprising opportunities. The owner learns to choose only the tools that matter, avoiding costly distractions. With a digital brand voice, the business stands out in a crowded marketplace. Social media becomes a powerful ally, ...

In Sales Lab Scripting, tech sales masters A.J. Mahar and Butch Hodson unveil the exact playbook they’ve used to scale dozens of startups. This step-by-step process has helped thousands of sales reps consistently crush their sales goals every month—regardless of experience, product, or industry.

Stop Shouting. Start Attracting. Discover the Quiet Power of Magnetic Marketing. If marketing has ever made you feel inauthentic, exhausted, or invisible, you’re not alone. Magnetic Marketing offers a radical shift from the noisy, pushy tactics that dominate today's business world. This isn't another book about funnels, hacks, or sales tricks. It's a quiet revolution for service providers who want to attract the right clients with ease, authenticity, and grace. Through thoughtful stories, actionable insights, and a voice that feels like a deep breath in a chaotic marketplace, Kevin ...

SEO Essentials 2025 is your definitive roadmap to mastering modern search engine optimization in the era of AI-driven search. Whether you're an entrepreneur, digital marketer, agency owner, or legal professional, this guide arms you with the tools and strategies needed to dominate online visibility in 2025 and beyond. From keyword research to technical audits, local SEO to content strategy, this book breaks down complex tactics into practical steps you can act on immediately. Written by SEO expert Todd R. Stager, with over 25 years of experience—including years optimizing legal websites...

Unlock the secrets to conquering niche markets with "Marketing and Business Development," the ultimate guide for entrepreneurs and seasoned business professionals alike. Dive into a wealth of knowledge that transforms the way you approach marketing and business growth, tailored specifically to the unique dynamics of niche audiences. Start your journey by understanding the importance of niche markets and how refining your target audience can give your business a competitive edge. Discover strategies to align your business goals seamlessly with niche marketing techniques, setting a solid ...

How to Market Like Trump, Dominate Your Niche, and Build a Business That Can’t Be Ignored MAGA Marketing Secrets is not a political rant. It’s a tactical, boots-on-the-ground guide to dominating your market, growing your tribe, and controlling the conversation. This book reveals 47 hard-hitting hacks that translate those tactics into real-world business growth – for entrepreneurs, coaches, consultants, creators, and bold brands ready to stand out and scale up. Inside, you’ll discover how to: Craft messaging that sticks and spreads like wildfire Turn haters into free publicity (and ...

Pharmaceutical companies launch new products for two fundamental reasons, new products drive growth and growth drives valuations. But consistent growth has never been harder to come by. The decreasing tenure of companies in the S&P 500 Index is an indication of this. The 33-year average tenure of companies in 1964 declined to 24 years by 2016, and is projected to shrink to just 12 years by 2027. More than ever, companies must understand the levers that accelerate growth and put their shoulders behind them.

In 2022, Jonas Berggren started publishing his popular ‘Transform Customer Service’ newsletter on LinkedIn. In 2024, Mark Hillary suggested that the concept of the newsletter could become a book - this book. The CX (R)evolution explores the technologies and digital transformation affecting modern customer experience (CX) strategy. Customer experience is not rocket science. It’s about dedication, empathy, and treating customers as individuals rather than statistics. Everyone involved in any aspect of designing CX today agrees on one thing, the industry is changing faster than ever. ...

Storytelling Isn’t Just Marketing — It’s Your Most Powerful Competitive Advantage. In a world where customers can buy almost anything from almost anyone, why do some businesses thrive while others struggle — even when they offer nearly identical products or services? The answer isn’t features, pricing, or hustle. It’s story. Storytelling as Strategy is a practical, no-fluff guide for entrepreneurs, small business owners, and service professionals ready to transform their brand from forgettable to legendary. In these pages, Kevin Shirley reveals how to create an emotional moat ...

Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you're a sales manager or leading a large sales force, it's increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future. With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams.

Unlock the secrets to elevating your client consultation skills with "Mastering Client Consultations." This comprehensive guide is your passport to understanding and excelling in the art of client interaction, transforming each meeting into a blueprint for success. Dive into the essentials of decoding client needs, as you'll explore the psychology underpinning client behavior and master the techniques of active listening to identify what truly drives your clients. Discover how to tailor your communication strategies effectively, adapting to diverse styles and crafting questions that foster ...

What if you could generate passive income with AI—without technical skills, big investments, or years of experience? Tired of working long hours with little financial progress? Want a side hustle that earns while you sleep? What if AI could automate, scale, and multiply your income effortlessly? Welcome to the future of online income. In ChatGPT Sidehustles 2025, you'll discover 20 AI-powered business models to escape the 9-to-5, create passive cash flow, and achieve financial freedom.

Sie können 2x, 10x oder 100x mehr Leads bekommen, als Sie derzeit haben, ohne irgendetwas daran zu ändern, was Sie verkaufen... Dieses Buch enthält die Playbooks, die mich vom Schlafen auf dem Boden meines Fitnessstudios zum Besitzer eines Portfolios von Unternehmen gemacht haben, die in weniger als einem Jahrzehnt 200.000.000 $ pro Jahr generieren. Wollen Sie den größten Unterschied zwischen diesen beiden Zeiträumen wissen? Wie viele Leads ich bekommen habe.

Feeling left behind in the AI revolution? You're not alone. Everyone’s talking about ChatGPT, Midjourney, and AI tools... but no one’s showing you how to actually make money with AI — until now. This fun, friendly, and slightly sarcastic book for beginners will guide you step-by-step on how to make your first $1,000 using AI. No coding, no tech degree, no crying in the shower required. Want to sell digital products online? AI can help. Dreaming of a side hustle? This book has 10+ ways to start today. Feel like everyone’s ahead of you? Not after this read. Inside, you'll learn: How ...

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment.

Power Tips for Authors By Dr. Monique Rodgers Unlock the secrets to writing, publishing, and promoting your book with Power Tips for Authors. In this practical guide, Dr. Monique Rodgers, a seasoned author, coach, and expert in the literary world, shares invaluable insights and actionable strategies for aspiring and seasoned writers alike. Whether you're just starting your writing journey or looking to level up your author game, this book is packed with powerful tips to help you navigate every step of the process. From overcoming writer’s block to mastering the art of storytelling, ...

If you’ve ever said, “I can’t make content—I don’t have the money,” this book is your permission slip to shut up and create. Zero-Budget TV by Emmanuel Simms is the ultimate survival guide for creators, filmmakers, influencers, and dreamers who want to tell powerful stories—without waiting on a budget, crew, or Hollywood miracle. Packed with practical tips, hilarious behind-the-scenes hacks, and real-life case studies, this book proves that creativity doesn’t come from money—it comes from you. Whether you’re filming on your phone, recording a podcast in your closet, or ...

Forget the fluff and get-rich-quick schemes. Hustle Smarter, Not Harder: A Practical Guide to Business Success is the brutally honest, refreshingly practical handbook for anyone serious about launching and growing a successful venture. Packed with actionable strategies and real-world examples, this book cuts through the noise and delivers the essential knowledge you need to navigate every stage of the entrepreneurial journey. From validating your idea and crafting a solid business plan to mastering marketing, sales, and customer loyalty, you'll learn how to build a sustainable business ...

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary.

Build a Profitable Personal Brand in Just 45 Minutes a Day—No Massive Following Needed Forget chasing likes. Forget posting 10 times a day. Forget trying to be everywhere at once. What if you could earn $10,000+ per month with a tiny, highly engaged audience—and only 45 minutes of focused work each day? In The Tiny Brand Blueprint, you will discover the proven system to grow a six-figure personal brand without burnout, endless content creation, or needing to be “internet famous.” Whether you are just starting out or looking to finally monetize your knowledge and expertise, this book...

Pairing thought leadership with artificial intelligence might seem counterintuitive at first glance. After all, thought leadership is about human connection, trust, and original insight—qualities that feel distinctly human. AI, on the other hand, is often seen as algorithmic, data-driven, and impersonal. But what if AI doesn't replace authentic thought leadership—but amplifies it? In today’s hyper-competitive digital landscape, a stark reality has emerged: entrepreneurs, consultants, and creators who strategically leverage AI will SIZZLE with magnetic influence, while those who resist...