Social Media World

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

Here, anthropologist David Graeber presents a stunning reversal of conventional wisdom: He shows that before there was money, there was debt. For more than 5,000 years, since the beginnings of the first agrarian empires, humans have used elaborate credit systems to buy and sell goods - that is, long before the invention of coins or cash. It is in this era, Graeber argues, that we also first encounter a society divided into debtors and creditors.

Unlike traditional marketing mediums, social media doesn’t swallow a huge chunk of your advertising and promotion budget. You don’t need to create cost-intensive and ineffectual marketing plans that leave you broke. All you need is some creativity, perceptiveness, and an intuitive understanding about your audience’s needs. More than sharp business acumen, you need a human touch. Social media gives your brand a human angle without breaking the bank.

How did we become a world where facts—shared truths—have lost their power to hold us together as a community, as a country, globally? How have we allowed the proliferation of alternative facts, hoaxes, even conspiracy theories, to destroy our trust in institutions, leaders, and legitimate experts? Best-selling journalist Steven Brill documents the forces and people, from Silicon Valley to Moscow to Washington, that have created and exploited this world of chaos and division—and offers practical solutions for what we can do about it.

According to even the most conservative estimates, China will overtake the United States as the world's largest economy by 2027 and will ascend to the position of world economic leader by 2050. But the full repercussions of China's ascendancy-for itself and the rest of the globe-have been surprisingly little explained or understood.

In this monumental history, Vaclav Smil provides a comprehensive account of how energy has shaped society, from pre-agricultural foraging societies through today's fossil fuel-driven civilization and offers listeners a magisterial overview of humanity's energy eras.

Paper is one of the simplest and most essential pieces of human technology. For the past two millennia, the ability to produce it in ever more efficient ways has supported the proliferation of literacy, media, religion, education, commerce, and art; it has formed the foundation of civilizations, promoting revolutions and restoring stability.

In Then I Am Myself the World, Christof Koch explores the only thing we directly experience: consciousness. At the book's heart is integrated-information theory, the idea that the essence of consciousness is the ability to exert causal power over itself, to be an agent of change. Koch investigates the physical origins of consciousness in the brain and how this knowledge can be used to measure consciousness in natural and artificial systems.

In Nazi Germany, they were called the Schutzstaffel. The world would know them as the dreaded SS - the most loyal and ruthless enforcers of the Third Reich...It began as a small squad of political thugs. Yet by the end of 1935, the SS had taken control of all police and internal security duties in Germany - ranging from local village "gendarmes" all they way up to the secret political police and the Gestapo.

In a world obsessed with likes and filters, Marie’s story is a wake-up call. In a world where likes equate to love and followers that define self-worth, twelve-year-old Marie uncovers the harsh reality behind social media's perfectly curated facade. What begins as an innocent snapshot of her dog spirals into a whirlwind of digital obsession. Chasing online validation, Marie morphs from a bright, ambitious preteen into a shadow of her former self, her world reduced to the glow of a smartphone screen. Each post holds the promise of acceptance but delivers only the hollow echo of ...

Why do otherwise intelligent individuals form seething masses of idiocy when they engage in collective action? We may think that the Great Crash of 1929, junk bonds of the '80s, and over-valued high-tech stocks of the '90s are peculiarly 20th century aberrations, but Mackay's classic - first published in 1841 - shows that the madness and confusion of crowds knows no limits, and has no temporal bounds.

Dondi Dahlin shows us that we are all born with individual rhythms that go beyond the influence of our genes and upbringing. The five elements originated in ancient Chinese medicine over 2,000 years ago - when scholars theorized that the universe is composed of five forces: water, wood, fire, earth, and metal. Understanding these elements helps us stay in balance physically, mentally, spiritually, and emotionally.

This poetic and evocative audiobook, drawing on the personal experiences of Good Buffalo Eagle, presents the meditations of an ancient Anasazi tribesman who rejects his family and community and walks off into the desert. During his journey, he discovers the seven paths of the Anasazi way, each path teaching a lesson symbolized by an element of the natural world: light, wind, water, stone, plants, animals, and finally the unity of all beings with the Creator, the path of We. By walking these paths, he discovers the roots of his conflict and the way toward reconciliation.

The need for a better understanding of how we feed ourselves has never been more urgent. In this wide-ranging and definitive book, philosopher Julian Baggini expertly delves into the best and worst food practices in a huge array of different societies. His exploration takes him from cutting-edge technologies, such as new farming methods, cultured meat, GM and astronaut food, to the ethics and health of ultra processed food and aquaculture, as he takes a forensic look at the effectiveness of our food governance, the difficulties of food wastage, and the effects of commodification.

Forget the G-7 and the G-20; we are entering a leaderless "G- Zero" era- with profound implications for every country and corporation. The world power structure is facing a vacuum at the top. With the unifying urgency of the financial crisis behind us, the diverse political and economic values of the G-20 are curtailing the world's most powerful governments' ability to mediate growing global challenges. There is no viable alternative group to take its place.

Bailout Nation offers one of the clearest looks at the financial lenders, regulators, and politicians responsible for the financial crisis of 2008. Written by Barry Ritholtz, one of the most popular economic bloggers and a well-established industry pundit, this book skillfully explores how the United States evolved from a rugged independent nation to a soft Bailout Nation - where financial firms are allowed to self-regulate in good times, but are bailed out by taxpayers in bad times.

Like it or not, your every move is being watched and analyzed. Consumers' identities are being stolen, and a person's every step is being tracked and stored. What once might have been dismissed as paranoia is now a hard truth, and privacy is a luxury few can afford or understand. In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge - and he teaches you "the art of invisibility".

Self Help was published in 1859 by Samuel Smiles. It has been called "the bible of mid-Victorian liberalism". Self Help sold 20,000 copies within one year of its publication. By the time of Smiles' death in 1904, it had sold over a quarter of a million. Self-Help elevated Smiles to celebrity status; almost overnight, he became a leading pundit and much-consulted guru.

An astonishing work of cultural criticism, this book is widely recognized as a brilliant and devastating challenge to conventional views of literature, anthropology, religion, and psychoanalysis. In its scope and interest it can be compared with Freud's Totem and Taboo, the subtext Girard refutes with polemic daring, vast erudition, and a persuasiveness that leaves the listener compelled to respond, one way or another. This is the single fullest summation of Girard's ideas to date, the book by which they will stand or fall.

One of the least understood countries in the world, North Korea has long been known for its repressive regime. Yet it is far from being an impenetrable black box. Media flows covertly into the country, and fault lines are appearing in the government's sealed informational borders. Drawing on deeply personal interviews with North Korean defectors from all walks of life, ranging from propaganda artists to diplomats, Jieun Baek tells the story of North Korea's information underground.