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The Disruptionists

The Disruptionists

By: Jess Singh
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Welcome to The Disruptionists – the podcast for visionary entrepreneurs and business owners who are ready to redefine marketing and branding. Hosted by Jess Singh, a leader in innovative marketing, this channel explores transformative branding, advanced marketing tactics, and enhancing the customer journey. Each episode offers practical insights on brand strategy and business leadership, crafted to revolutionize the approaches of SME owners. Whether you're refining your marketing, exploring new engagement methods, or seeking competitive differentiation, The Disruptionists is your guide. Subscribe for advice on navigating modern marketing complexities, embracing new branding technologies, and crafting impactful customer experiences. Join Jess and industry experts in creating standout strategies that resonate deeply with customers. Tune in to lead the change in a dynamic marketplace. Don't miss out – follow us now and be part of a community that embraces innovation and disruption.Copyright 2025 Jess Singh Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • #039 - How One Wrong Marketing Move Can Kill Your Business 💀🚫
    Jul 1 2025

    Join the disruption movement today! Subscribe to The Disruptionists Podcast, dive deep into transformative insights, and be part of shaping the future of business. Click here to subscribe now! https://www.youtube.com/channel/UCZ8OpVSSkjEMCCCkyWSjAPA

    In this episode of The Disruptionist, Jess Singh unpacks the biggest marketing mistakes that quietly kill momentum, like weak positioning, rushing into tactics, and trying to speak to everyone. She challenges the idea that playing it safe works, reminding us that random marketing leads to random results. From ignoring your brand to guessing what your audience wants, Jess calls for a bold shift: ditch the templates, listen to your market, and lead with strategy. If you’re ready to market with purpose and clarity, this one’s for you.


    Follow Jess:

    https://www.instagram.com/itsjesssingh/


    Timestamps:

    00:00:00 - Introduction

    00:00:21 - Wrong Positioning

    00:01:04 - Marketing Failures

    00:01:25 - Mistake #1: Positioning

    00:02:28 - Mistake #2: Too Soon

    00:04:04 - Mistake #3: Everyone Trap

    00:04:57 - Mistake #4: No Brand

    00:06:02 - Mistake #5: Ignoring Market

    00:06:45 - Recap

    00:07:17 - CTA: Free Checklist

    00:07:48 - Conclusion


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    8 mins
  • #038 - 10 Minutes of Brutal Marketing Advice for Struggling Business Owners 💥📉
    Jun 17 2025

    Join the disruption movement today! Subscribe to The Disruptionists

    Podcast, dive deep into transformative insights, and be part of shaping

    the future of business. Click here to subscribe now!

    https://www.youtube.com/channel/UCZ8OpVSSkjEMCCCkyWSjAPA

    In this episode of The Disruptionist, host Jess Singh unpacks the

    biggest mistakes in modern marketing. She challenges the idea that

    playing it safe works reminding us that random marketing leads to random

    results. Jess calls out outdated templates and copy-paste tactics,

    urging business owners to ditch mimicry and lean into bold, authentic

    strategies.


    With a focus on clarity, connection, and real results, Jess cuts through

    the noise to help you build marketing that aligns with your vision and

    speaks to the right audience.This is your invitation to disrupt the norm

    and market with purpose.


    Follow Jess:

    https://www.instagram.com/itsjesssingh/


    Timestamps:

    00:00:00 - Introduction

    00:01:14 - Brutal Truth #1: No One Cares About Your Product

    00:02:38 - Brutal Truth #2: You're Targeting Everyone

    00:03:42 - Brutal Truth #3: Your Brand is Bland

    00:04:13 - Brutal Truth #4: Obsession with Likes Over Sales

    00:04:46 - Brutal Truth #5: Inconsistent Marketing Efforts

    00:05:18 - Recap of Key Points

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    7 mins
  • #037 - Why Most Marketing Agencies Waste Your Money 💸❌
    Jun 3 2025

    Join the disruption movement today! Subscribe to The Disruptionists

    Podcast, dive deep into transformative insights, and be part of shaping

    the future of business. Click here to subscribe now!

    https://www.youtube.com/channel/UCZ8OpVSSkjEMCCCkyWSjAPA

    In this episode of The Disruptionist, I reveal why many marketing

    agencies waste your money and how to find those that deliver real

    results. With 20 years of experience, I expose common pitfalls

    businesses face when investing without a clear strategy. I’ll show you

    how to spot agencies focused on quick fixes instead of meaningful

    plans—and how to make your marketing budget truly drive engagement and

    growth. Join me to disrupt the status quo and transform your marketing

    journey.


    Follow Jess:

    https://www.instagram.com/itsjesssingh/


    Timestamps:

    00:00:00 - Introduction

    00:01:03 - The Problem with Traditional Agencies

    00:02:06 - Case Study: Sarah's Marketing Struggles

    00:03:21 - The Importance of Strategy Over Tactics

    00:04:03 - Checklist for Choosing the Right Agency

    00:05:08 - The Strategy-First Approach

    00:06:22 - Transforming Marketing Results

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    7 mins
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