This is Part 2 of my 10 Things to Never Do at a Listing Appointment—and these next 5 can be deal killers if you're not careful. I'm diving deep into how to handle pricing objections, build trust, stay in control, and confidently ask for the listing without being pushy. If you missed Part 1, go back and listen that too—both parts together are a masterclass on listing domination.

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Avoid these 5 of 10 listing presentation mistakes that could cost you valuable listings and thousands of dollars. From preparing the right materials to handling the commission question, Krista shares how she landed 99% of the listings she went on. Learn to over-deliver value, build trust, and confidently navigate the listing process to win more business.

📚Join my next Top Listing Agent - Virtual Masterclass📚

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📱Follow Krista Mashore 📱

👉🏼Website: https://www.KristaMashore.com

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Heather Jones is living proof that when everyone else is pulling back, you go ALL IN. In this episode, Krista Mashore sits down with Heather to unpack exactly how she turned 2024—one of the toughest markets since 1995—into the best year of her real estate career. Heather shares how she uses video marketing, community branding, and good old-fashioned consistency to dominate her farm area. From neighborhood contests to targeted Facebook ads, she’s built a rock-solid listing pipeline (7 listings + 7 buyers in Q1 of 2025!)—and she’s doing it with nothing but her iPhone.

You’ll learn:

✅ The video strategy she used to go from invisible to local celebrity

✅ How her $2M in sales came from a kid’s coloring contest

✅ What “location domination” actually looks like in 2025

✅ Why consistency beats perfection every time This isn’t theory—this is the real deal from someone doing it right now.

📚Join my next Top Listing Agent - Virtual Masterclass📚

https://kristamashore.com/GetMoreListings

📱Follow Krista Mashore 📱

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Are you ready to start attracting sellers instead of chasing them? In this episode, I’m giving you 5 high-converting video topics that you can start using right now in 2025 to bring in more listings and position yourself as the go-to expert in your market. I’ll show you how to talk directly to your ideal sellers, how to create content that gets views AND leads, and why most agents are completely missing the mark when it comes to marketing themselves. These strategies are simple, actionable, and they work—fast. PLUS, I’m including a sneak peek of the exact marketing video I send to sellers before I even go on the appointment… and trust me, this video helps me win the listing before I walk through the door. If you’re serious about growing your listing inventory this year, you’re going to love this one!

📚Join my next Top Listing Agent - Virtual Masterclass📚

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In one of the toughest real estate markets since 1995, Karen Briscoe Reed shares how she’s absolutely crushing it. From sending 10+ video text messages a day to creating powerful short-form videos and Facebook ads, Karen reveals the exact steps she’s taken to become one of the top agents in her county. We dive into: * The power of personalized video messages * How social media and Facebook ads boost visibility * The importance of community content (and even non-real estate videos!) * Mindset shifts that drive consistent success If you're a real estate agent who wants to thrive in any market, you need to hear Karen’s story and tips. Learn how Karen got started....

📱 Follow Karen Briscoe-Reed📱

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👉🏼Instagram: https://www.instagram.com/karenbriscoereed/

📚Join my next Top Listing Agent - Virtual Masterclass📚

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Overthinking kills momentum—especially in real estate. Whether you're a buyer, seller, or agent, waiting for the “perfect” plan often leads to missed deals and stalled progress. In this message, learn how to shift from perfectionism to progress and start taking action that moves your real estate goals forward. Discover why results come from doing, not just thinking—and how that mindset can change everything in your business or transaction.

📚Join my next Top Listing Agent - Virtual Masterclass📚

https://kristamashore.com/GetMoreListings

📱Follow Krista Mashore 📱

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Would YOU walk away from a six-figure job with no backup plan? That’s exactly what Shanara Carter did… and now she’s a top-producing listing agent crushing it in one of the hardest real estate markets since 1995. In this powerful, raw, and real podcast interview, Shanara shares:

• How she built enough confidence in just 3 months to leave her full-time nursing career
• The exact steps she took to go from buyer’s agent to dominating listings
• What she puts in her pre-listing CMA box to win sellers over before the appointment
• Why she’s NEVER lost a listing she wanted since joining my coaching program
• How she became a top 15% agent in her association AND closed her highest deal ever ($1.675M!)
• Why video marketing changed everything—and how she uses it daily to stay top-of-mind
• Her one BIG piece of advice for anyone ready to step into their future self

🚨 It’s not just about working harder—it’s about working smarter, showing up differently, and becoming the community market leader.

📱Follow Shanara Carter📱

👉🏼Facebook: https://www.facebook.com/shanara.carter

👉🏼Instagram: https://www.instagram.com/homewithshanara/

📚Join my next Top Listing Agent - Virtual Masterclass📚

https://kristamashore.com/GetMoreListings

📱Follow Krista Mashore 📱

👉🏼Website: https://www.KristaMashore.com

👉🏼Facebook: https://www.facebook.com/kristamashore

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👉🏼TikTok: http://tiktok.com/@kristamashore_

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Are you losing listings and wondering what you're doing wrong? You're NOT alone — but that doesn't mean you should stay stuck. In this episode, I’m revealing the 5 REAL reasons why sellers are choosing someone else… and how to fix it fast. If you want to be a top producer, you have to be a top marketer.

Most agents are still talking about broker’s tours like it’s 2005 — not using marketing that actually moves the needle. I’ll break down how to dominate with digital, stop overpricing, communicate like a pro, bring real value, and adapt to market shifts with confidence. I’m even showing you a behind-the-scenes look at the exact pre-listing marketing video I send sellers BEFORE the appointment that gets me hired almost every time. Here's what we cover:

• Why outdated marketing kills deals
• How to crush Zillow and look like a pro
• The pre-listing video strategy that wins before you walk in
• The truth about pricing (and when to walk away)
• How top agents communicate — and why it matters more than you think
• The marketing budget mindset that changes everything
• Adapting to interest rates and changing markets like a champ

📚Join my next Top Listing Agent - Virtual Masterclass📚

https://kristamashore.com/GetMoreListings

📱Follow Krista Mashore 📱

👉🏼Website: https://www.KristaMashore.com

👉🏼Facebook: https://www.facebook.com/kristamashore

👉🏼Instagram: http://instagram.com/kristamashore

👉🏼TikTok: http://tiktok.com/@kristamashore_

🔴Subscribe to my YouTube channel🔴

http://bit.ly/303HZV2

🎧Listen to my podcast🎧

https://fire.kristamashore.com/podcast