• (EN) Good, clean and fair coffee - Yorick Bruins

  • Sep 21 2024
  • Length: 50 mins
  • Podcast

(EN) Good, clean and fair coffee - Yorick Bruins

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  • Summary

  • How to change the coffee system?

    A handful of coffee giants determine the price, quality, and taste of coffee. The coffee giants win, and everyone else loses: coffee farmers, the planet, and coffee lovers.

    In this mess, a UNISG alumnus is on a mission to disrupt this system by offering good, clean, and fair coffee.

    We interviewed Yorick Bruins, founder of Wakuli, a Dutch coffee company whose work has impacted more than 14,000 farmers in the last year, giving them 85% more than the average market price.

    Yorick shared his vision for the future of the coffee system, the lessons learned during his entrepreneurial journey, and the future of Wakuli.

    This is Juicy Gastronomes, our journey through the stories of gastronomes around the world.


    Listen to the episode at the link in bio.

    #unisglife

    Link:

    Follow us on Instagram for more juicy stuff → https://www.instagram.com/thisisjuice_ig/

    Discover the world of UNISG → https://www.unisg.it/

    Follow Wakuli → https://www.instagram.com/wakulicoffee/

    Join our Telegram group → https://t.me/thisisjuice

    Follow us on Facebook → www.facebook.com/thisisjuice.fb

    Our website → https://www.thisisjuice.net
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