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Digital Marketing Gyaan

Digital Marketing Gyaan

By: Prince Kumar Singh
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About this listen

In this channel, our host Prince Kumar Singh keeps on sharing useful information, tools, case studies and latest updates for businesses on using Digital and Social Platforms effectively which can help in increasing their brand and sales. We also interact with industry experts and learn the best practices that are implemented by them in different digital marketing specializations and sectors. Want to be featured as a Guest on our Podcast channel Digital Marketing Gyaan? Fill the Form today - https://bit.ly/DMG-GuestFormPrince Kumar Singh Economics Marketing Marketing & Sales
Episodes
  • Aligning Content Messaging with Funnel Intent at Every Stage with Jeff Wenberg
    Jul 6 2025

    In this episode of Digital Marketing Gyaan, we’re joined by Jeff Wenberg — founder of the FactMethod.com and messaging strategist behind brands like Leadpages, Zipify, and Salesforce.

    We explore how marketers and business owners can dramatically improve conversions by aligning their content storytelling with the funnel stage and user intent. From top-of-funnel curiosity to bottom-of-funnel buying decisions, Jeff explains how to shift your messaging based on user awareness and behavior.

    You’ll learn:
    ✅ Why most funnels fail to convert cold traffic
    ✅ How to craft enrollment stories at each stage
    ✅ Real-world examples of content realignment that moved the needle
    ✅ How to avoid sounding “too markety” and start speaking your buyer’s language
    ✅ Tools and methods to test and optimize funnel content

    Whether you're in B2B, SaaS, coaching, or eCommerce — this episode is your blueprint to more intentional, high-performing content.

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    21 mins
  • How AI Is Changing the Game for PR and Media Relations Industry with Chris Norton
    Jun 23 2025

    Chris Norton is the Founder and Managing Director ofProhibition PR, an award-winning agency transforming brands from overlooked to unforgettable. Starting in his garage, Chris built Prohibition PR into a powerhouse, ranked in the top ten and recognized as PRCA’s Medium-Sized Agency of the Year. With over 25 years of experience, he has crafted measurable, impactful strategies for top-tier clients such as the University of Oxford, Philips, NHS, Barbour, and Interflora.

    Chris is also a global thought leader, keynote speaker, blogger, co-author of a best-selling marketing book,and host of Embracing Marketing Mistakes, a top 10 UK marketing podcast with over 110,000 downloadsand 350,000 YouTube views.

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    29 mins
  • AI Influencers vs. Human Creators – Who’s Winning the Attention Game? with Luke Yarnton
    May 17 2025

    Luke Yarnton, co-founder of The Rave - a game-changing platform helping e-commerce brands spot influencers the moment they make a purchase. With global experience across fintech and e-commerce, Luke has launched ventures from London to New York, Singapore, and now callsMexico City home. His work is reshaping how brands think about influence, authenticity, and word-of-mouth in the digital era.

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    22 mins
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