Filmed On: 9th April 2025Host: Sean Barber - / https://www.linkedin.com/in/seanrbarber/ - He & HimIn this episode, Jamie D'Alessandro, Associate SEO Strategist at Amsive Digital, shares her take on the shifting landscape of SEO - from returning to core best practices and a ‘less is more’ mindset, to the importance of fixing website fundamentals before chasing trends. She discusses how to navigate client expectations in the age of AI, which metrics still matter most, and why tracking success is becoming more complex. Jamie also unpacks the problems with overused SEO tactics, reflects on the evolving role of websites, and highlights why being a well-rounded digital marketer is more important than ever.Fill in SEO survey - https://forms.gle/Fa8nK5Vig8sf2vtT9Search With Sean Live Video - https://www.youtube.com/watch?v=D1RpUtqq2cE&t=2sConnect with Jamie - https://www.linkedin.com/in/jldalessandro/https://www.searchwithsean.com/

Filmed On: 3rd April 2025Host: Sean Barber - / https://www.linkedin.com/in/seanrbarber/ - He & HimThinking about going freelance in SEO or copywriting? In this Chat With Sean, I speak with experienced freelance SEO copywriter Lois Neville about what it’s really like. We cover:- A day in the life of a freelancer- How to find your first clients- Why niching down matters - The biggest benefits & challenges of freelancing- How generative AI is changing SEO copywriting- Tools, workflows, and tips for getting startedFill in SEO survey - https://forms.gle/Fa8nK5Vig8sf2vtT9Connect with Lois - https://www.linkedin.com/in/lois-neville-seo-copywriter/https://www.searchwithsean.com/

I sat down with Matt Pyke, Managing Director of Fly High Media, to talk about how his agency is using AI to boost efficiency, what they look for when hiring, the key metrics driving their campaigns, and what the future holds for digital marketing agencies – plus plenty more.Connect with Matt - https://www.linkedin.com/in/matthewjpyke/https://www.flyhighmedia.co.uk/https://www.searchwithsean.com/