We discuss how Zohran Mamdani used social media to fuel his upset win, Montblanc & Wes Anderson reunite with a 'beautiful' new spot and Freddie has a pitch to fix inflated Western wedding costs.

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Oura's new campaign hits the mark, understanding the abundance agenda, why luxury fashion brands are in a tricky position, addressing intergenerational unfairness & the tell tale signs of ChatGPT.

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Webtoons are taking off in Asia, Apple designer Jony Ive partners with OpenAI & the most important campaign in the world right now - Register For Rowan.

Find out how you can register for Rowan here

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Parents for Climate settled with EnergyAustralia over greenwashing, spotlighting the murky space between marketing and carbon neutrality, Max is changing its name back to HBO Max & Airbnb’s midlife identity crisis sees it moving beyond homes into chefs, trainers, and stylists, but is this reinvention or desperation?

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Russ & Freddie chat about the 'incredible' set design of the papal conclave, how to make gold relatable & desirable, the success & pitfalls of the Jaguar re-brand & why Trump’s proposed movie tariffs could spell the end of Australia’s film boom.

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Russ & Freddie answer listener questions, offer some advice to the Liberal party after their massive defeat, look at a beautiful spot from Stella Artois & discuss the phenomena of ugly branding.

Check out the Stella Artois campaign here

Warren Buffet's 'ugly' website here

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Instagram or LinkedIn

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Russ and Freddie look at the Trump effect in Canada, review the lackluster political slogans from the Australian election & explain why the advertising campaign for diamonds might be the most successful in history.

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Russ & Freddie chat about the lack of comedy in political advertising, Robert Irwins' Bonds debut, the rise of religion in Silicon Valley and AI Claude playing Pokémon Red.

Check out the Bonds ad here

Vanity Fair article

And the TWITCH stream

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Russel Howcrowft LinkedIn

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