
Unreasonable Hospitality
The Remarkable Power of Giving People More than They Expect
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Narrated by:
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Will Guidara
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By:
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Will Guidara
About this listen
The must-listen New York Times bestseller that's redefining hospitality and inspiring people in every industry.
- Featured in FX's The Bear and Showtime's Billions
- JP Morgan NextList Pick
Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.
How did Guidara pull off this unprecedented transformation? Radical reinvention, a true partnership between the kitchen and the dining room—and memorable, over-the-top, bespoke hospitality. Guidara’s team surprised a family who had never seen snow with a magical sledding trip to Central Park after their dinner; they filled a private dining room with sand, complete with mai-tais and beach chairs, to console a couple with a cancelled vacation. And his hospitality extended beyond those dining at the restaurant to his own team, who learned to deliver praise and criticism with intention; why the answer to some of the most pernicious business dilemmas is to give more—not less; and the magic that can happen when a busser starts thinking like an owner.
Today, every business can choose to be a hospitality business—and we can all transform ordinary transactions into extraordinary experiences. Featuring sparkling stories of his journey through restaurants, with the industry’s most famous players like Daniel Boulud and Danny Meyer, Guidara urges us all to find the magic in what we do—for ourselves, the people we work with, and the people we serve.
©2022 Will Guidara (P)2022 Penguin AudioListeners also enjoyed...
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Critic reviews
“Guidara makes his nonfiction debut with an enthusiastic guide for leaders [and asserts] sage advice about leadership.”–Kirkus Review
"Will Guidara is one of the very best in the hospitality business, but this book is for everyone. His insights on how to be a great entrepreneur cut through the noise."–David Chang, chef and founder of Momofuku, and host of Ugly Delicious
“Working alongside Will Guidara is the ultimate masterclass in how to thoughtfully improve the lives of those around you. He is now sharing his truly remarkable gift with the world in this keenly observant and heartfelt must-read, for anyone looking to stand out from the pack.”–Dan Levy, Emmy® award winning writer, actor, director, and producer of Schitt's Creek
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The idea is simple: You don't have to choose between being a pushover and a jerk. Using Radical Candor - avoiding the perils of Obnoxious Aggression, Manipulative Insincerity, and Ruinous Empathy - you can be kind and clear at the same time. Kim Scott was a highly successful leader at Google before decamping to Apple, where she developed and taught a management class.
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Odd Beginning in Revised Ed but Stick with it
- By nonscelus on 12-05-19
By: Kim Scott
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Crucial Conversations (Third Edition)
- Tools for Talking When Stakes Are High
- By: Joseph Grenny, Kerry Patterson, Ron McMillan, and others
- Narrated by: Emily Gregory, Joseph Grenny
- Length: 7 hrs and 45 mins
- Unabridged
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The book that revolutionized business communications has been updated for today's workplace. Crucial Conversations provides powerful skills to ensure every conversation - especially difficult ones - leads to the results you want. Written in an engaging and witty style, it teaches listeners how to be persuasive rather than abrasive, how to get back to productive dialogue when others blow up or clam up, and it offers powerful skills for mastering high-stakes conversations, regardless of the topic or person.
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Great info; needs a cast, PDF and a website update
- By Kali on 04-25-22
By: Joseph Grenny, and others
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Power vs. Force
- The Hidden Determinants of Human Behavior
- By: Dr. David R. Hawkins
- Narrated by: Dr. David R. Hawkins
- Length: 8 hrs and 10 mins
- Unabridged
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The publication of Power vs. Force by Sir David R. Hawkins, M.D., Ph.D., reveals to the general public secret information heretofore only shared by the author with certain Nobelists and world leaders. Analyzing the basic nature of human thought and consciousness itself, the author makes available to everyone the key to penetrating the last barrier to the advancement of civilization and science and resolving the most crucial of all human dilemmas.
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Good book – poor narrator
- By Greg on 06-28-07
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Start with Why
- How Great Leaders Inspire Everyone to Take Action
- By: Simon Sinek
- Narrated by: Simon Sinek
- Length: 7 hrs and 18 mins
- Unabridged
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The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
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Useless Dribble
- By Chimdi Azubuike on 03-10-18
By: Simon Sinek
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Positioning, 20th Anniversary Edition
- The Battle for Your Mind
- By: Al Ries, Jack Trout
- Narrated by: Grover Gardner
- Length: 4 hrs and 8 mins
- Unabridged
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An updated edition of the original 1981 text, this 20th-anniversary edition makes available to business and marketing professionals - including tens of thousands of Ries and Trout groupies, worldwide - the work that forever changed the way marketing strategy is done. This new edition features commentary from the authors that offers fresh insight into why “positioning” a product in a prospective customer's mind is still the most important strategy in business, and includes numerous examples of campaigns that followed, or didn't follow, Ries and Trout's thinking.
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The content is relevant to those who are marketing organizations and those who are marketing themselves.
- By Brian Dickson on 12-19-24
By: Al Ries, and others
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The New One Minute Manager
- By: Ken Blanchard, Spencer Johnson
- Narrated by: Dan Woren
- Length: 1 hr and 27 mins
- Unabridged
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For decades The One Minute Manager has helped millions achieve more successful professional and personal lives. While the principles it lays out are timeless, our world has changed drastically since the book's publication. The exponential rise of technology, global flattening of markets, instant communication, and pressures on corporate workforces to do more with less - including resources, funding, and staff - have all revolutionized the world in which we live and work.
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Not bad, but not enough value
- By Chad on 09-30-19
By: Ken Blanchard, and others
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The Restaurant Marketing Mindset
- A Comprehensive Guide to Establishing Your Restaurant’s Brand, from Concept to Launch and Beyond
- By: Chip Klose
- Narrated by: Chip Klose
- Length: 4 hrs and 50 mins
- Unabridged
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Restaurants boast some of the highest failure rates of any industry, yet even worse is the sheer number of concepts that struggle just to break even. In The Restaurant Marketing Mindset, Chip Klose introduces a series of mindset shifts and actionable frameworks to help owners and operators finally take control of their marketing.
By: Chip Klose
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Excellence Wins
- A No-Nonsense Guide to Becoming the Best in a World of Compromise
- By: Horst Schulze, Dean Merrill - contributor
- Narrated by: Michael Wagner
- Length: 5 hrs
- Unabridged
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CEOs. Leaders without titles. Startups. Corporations. For-profits. Nonprofits. It doesn't matter who you are or what you do - you want to become the best. You want to win, every time. Horst Schulze knows how to win. In Excellence Wins, Schulze, in his absolute no-nonsense approach, shares the visionary and disruptive principles that have produced immense global successes over the course of his still-prolific 50-year career.
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Challenging and Inspiring
- By Kim on 09-25-19
By: Horst Schulze, and others
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Supercommunicators
- How to Unlock the Secret Language of Connection
- By: Charles Duhigg
- Narrated by: Charles Duhigg
- Length: 7 hrs and 28 mins
- Unabridged
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Come inside a jury room as one juror leads a starkly divided room to consensus. Join a young CIA officer as he recruits a reluctant foreign agent. And sit with an accomplished surgeon as he tries, and fails, to convince yet another cancer patient to opt for the less risky course of treatment. In Supercommunicators, Charles Duhigg blends deep research and his trademark storytelling skills to show how we can all learn to identify and leverage the hidden layers that lurk beneath every conversation.
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Valuable advice and information.
- By Cheryl J. on 03-13-24
By: Charles Duhigg
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The Secrets to Restaurant Management and Staff Training
- The Missing Pieces to a Highly Successful Restaurant Operation
- By: Christine Lueders
- Narrated by: Tiana Hanson
- Length: 4 hrs and 17 mins
- Unabridged
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When managers take care of the staff, the staff will take care of the guests, and the guests will always come back! This training book is all about "Restaurant Soft Skills". It shows how individual actions have a direct or indirect effect on others. Understanding the significance of these skills and incorporating the relevance of these concepts, ideas, and strategies will enable restaurant owners and managers to retain staff, decrease problems, create respect, increase profits, and increase customer satisfaction!
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Good tips and best practices
- By Joseph Giammanco on 03-19-24
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The Service Culture Handbook
- A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service
- By: Jeff Toister
- Narrated by: Roger Wayne
- Length: 5 hrs and 41 mins
- Unabridged
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The Service Culture Handbook is a step-by-step guide to help you develop a customer-focused culture in your company, department, or location. Whether you're just beginning your journey, or have been working on culture for years, this handbook will prepare you to take the next step. You'll receive actionable advice, straightforward exercises, and proven tools you can utilize immediately.
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A GOOD QUICK OVERVIEW OF SERVICE MANAGEMENT THEORY
- By Shane K. on 05-14-24
By: Jeff Toister
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Your Next Five Moves
- Master the Art of Business Strategy
- By: Patrick Bet-David
- Narrated by: Patrick Bet-David
- Length: 8 hrs and 6 mins
- Unabridged
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From the creator of Valuetainment, the number-one YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.
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Mediocre; few actionable take-aways.
- By Michael on 10-31-20
What listeners say about Unreasonable Hospitality
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- "johan_lindhoff"
- 11-17-22
Human connection
There were quite a lot of references of people and restaurants, especially in the beginning, which didn’t click for me because I’m not in the food industry and I don’t live in NYC nor the USA.
But once past this I enjoyed the book immensely, it has a lot of meaningful insight and advice on how to connect with your customers as well as on running a business.
Very inspirational, thank you Mr. Guidara!
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- chris oakes
- 11-29-22
One of the best books of 2022
This book contains so many compelling examples, and such a good story of the author’s growth and maturity in the area of hospitality. These principles apply to any field, certainly not just the restaurant business. The author has a great reading voice and his reading performance is top notch. Well worth the time investment!
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- Anonymous User
- 11-21-22
Unreasonable Hospitality is an epiphany!
Like many of you I read (or listen to) a lot of leadership/business books. I started listening to "Unreasonable Hospitality" on Friday morning and finished it in a weekend. It's now Monday evening and I have purchased over 30 copies (and counting) to share with members of my team,.. my colleagues... my family and friends.
Will Guidara shares important leadership concepts that are lessons for everyone. And by delivering them through the lens of hospitality (the ACT of hospitality, not just the hospitality industry) he delivers something truly thought provoking. How many leadership/business books have ever moved you to tears? This one just might. Guidara picks up where books like Danny Meyer's "Setting The Table" and Simon Sinek's "Start With Why" left off and raises the bar to new heights. This is not just a good read... it is an important read for leaders in any industry.
There are a handful of books that I own multiple copies of because I never want to be too far away from them - whether I am at the office at home or on the road... this is now one of those books!
Yeah, I kinda liked it.
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- Chandra L Alley
- 12-02-22
Unreasonable Hospitality is Wonderfully Audacious!
Will Guidara masterfully and eloquently articulates the beautiful concept of Unreasonable Hospitality and it resonates not only in business, but in all aspects of life. Guidara is witty, charming, and honest as he brings the reader along on his climb to the top- in the world of restauranteurs. His candidness is refreshing and you will feel yourself not only cheering him on throughout the book, but also being cheered on as you attempt to see the world through this wonderfully audacious lens of Unreasonable Hospitality. This is an absolute must read/listen! ... Just be sure to listen until the very very end!
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- JSBA
- 12-01-22
Unreasonably good graduate course on making my architectural services business better.
Will shares the ups and downs of seeking to a little bit better with each iteration. Remarkable journey recorded to anyone who must work with others to make life better for their each other and their customers and clients.
Enjoy the journey, Don’t forget the goal is warmth and meaningful service to and with others.
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- Amazon Customer
- 12-05-22
Excellent
As a business owner, this is on my top 5 best books ever! I’m recommending it to all my peers.
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- Scott Novis
- 12-03-22
Love authors reading their own work
This is like sitting down with a super smart guy who ACTUALLY did the work - he's not a a reporter sharing what he thinks of someone else's story - he's sharing his insights from his personal experience and it is written and performed as if he spent a career in journalism. Bravo. A very fine meal for the mind.
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- Steven
- 12-07-22
Most Books are Black and White, this one, color!
Hospitality, the creative side of guest experience! This book was fun, challenging, thought provoking and a beautifully told and delivered story from a world class storyteller. Will Guidara, thank you! I did listen all the way to the end and was still hoping for more!
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- Eden
- 12-24-22
LOVED this book!
This book was so inspiring, it makes me want to be the best in my field. Will you are a genius!
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- Courtney Dzierwa
- 12-27-22
A great listen
I don't work in the hospitality industry, so for me, this was an enlightening listen. Will's love and passion for the customer experience was so evident throughout the book, and his message can be applied across other industries. Very enjoyable
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