In his quest to define ‘sporting greatness’, double Olympic champion Alistair Brownlee has spent nearly four years interviewing and training with some of the greatest minds in sport to discover what it takes to become—and remain—a champion.

A breakthrough program for triathletes - beginner, intermediate, and advanced - showing how to balance training intensity to maximize performance - from a fitness expert and elite coach. Cutting-edge research has proven that triathletes and other endurance athletes experience their greatest performance when they do 80 percent of their training at low intensity and the remaining 20 percent at moderate to high intensity.

Triathlon for Beginners is a complete start-to-finish guide that covers all areas of training and racing, including what you need to know and how to begin; how to understand the jargon of the sport; training rules and techniques; swimming, cycling, and running techniques; race etiquette; and how to get faster and better performances.

The Triathlete’s Training Bible is the best-selling and most comprehensive guide for aspiring and experienced triathletes. Joe Friel is the most trusted coach in the world, and his proven triathlon training program has helped hundreds of thousands find success in the sport of triathlon. Joe has completely rewritten this new fourth edition of The Triathlete's Training Bible to incorporate new training principles and help athletes train smarter than ever.

As he did so masterfully in his New York Times best seller The Gatekeepers, Jacques Steinberg creates a compelling portrait of people obsessed with reaching a life-defining goal. In this instance, the target is an Ironman triathlon---a 2.4-mile open-water swim followed by a 112-mile bike ride, then finally a 26-mile marathon run, all of which must be completed in no more than seventeen hours. Steinberg focuses not on the professional who live off the prize money and sponsorships, but on a handful of triathletes who regard the sport as a hobby.

Ironman is a sports phenomenon that has come to symbolize the very best of human striving, achievement, and excellence. And race announcer Mike Reilly is known throughout the endurance sports world as the "Voice of Ironman." Every year, over 300,000 people around the world compete in a series of long-distance triathlons that test the outer limits of their physical abilities and mental toughness. Some do it for glory, some to test themselves, some to honor lost loved ones or colleagues, some to bring healing to their troubled lives.

Operation Ironman follows George Mahood's hilarious and inspiring journey from a hospital bed to an Ironman triathlon. After major back surgery, George set himself the ultimate challenge: A 2.4 mile swim, a 112 mile bike ride, and a 26.2 mile run, all to be completed within 16 hours. He couldn't swim more than a length of front crawl, he had never ridden a proper road bike, he had not run further than 10k in 18 months...and he had never worn Lycra. He had four months to prepare. Could he do it?

This revolutionary training method has been embraced by elite runners - with extraordinary results - and now you can do it, too. Respected running and fitness expert Matt Fitzgerald explains how the 80/20 running program - in which you do 80 percent of runs at a lower intensity and just 20 percent at a higher intensity - is the best change runners of all abilities can make to improve their performance.

Writing from both the cutting edge of scientific discovery and the front-lines of elite athletic performance, National Magazine Award-winning science journalist Alex Hutchinson presents a revolutionary account of the dynamic and controversial new science of endurance.

Of all three disciplines in triathlon, swimming is the one dreaded the most by age-group triathletes, many of whom have had little formal experience in the water. Fortunately, of the three sports, swimming might be the easiest in which to make improvements. Triathlon Swimming Foundations provides a simple, straightforward system developed By a triathlete for triathletes, allowing them to become comfortable and confident in the water using a system of triathlon-specific drills and techniques. Triathletes who follow this program are sure to breathe easily in the water.

The 1989 Ironman World Championship was the greatest race ever in endurance sports. In a spectacular duel that became known as the Iron War, the world's two strongest athletes raced side by side at world-record pace for a grueling 139 miles. Driven by one of the fiercest rivalries in triathlon, Dave Scott and Mark Allen raced shoulder to shoulder through Ironman’s 2.4-mile swim, 112-mile bike race, and 26.2-mile marathon. After 8 punishing hours, both men would demolish the previous record - and cross the finish line a mere 58 seconds apart.

From generating ideas to gaining your first paying customers, The 7 Day Startup is the bootstrapper's bible for launching your next product.

Essential CISM has been written with a single goal in mind - to present the CISM material in a way that is easy to absorb without leaving any content behind. Plenty of examples are included to drive the points home so that when it comes time to take the CISM exam, you are ready! The book is broken down into two sections. Section 1 covers basic concepts you will need to understand before hitting each domain. The CISM official exam guide is redundant across the domains, and so in this book you will encounter each topic once instead of having to rehash the same subject in different ways.

According to the Journal of Marketing Research, “Airbnb has served more than 50 million guests since it was founded in 2008 and has a market capitalization eclipsing $30 billion”. Furthermore, Fortune's website states that Airbnb profits will top $3 billion by 2020. And, finally, eMarketer suggests that Airbnb will continue to grow US users through 2019 and that 36.8 million adults in the United States will use Airbnb this year, an increase of 21.2 percent over 2016.

Fares Ksebati is one of the most trusted swim coaches in the world and has created a proven training program that has helped hundreds of thousands of swimmers improve their stroke technique and swim more efficiently. Swim Like a Pro uses a holistic approach to help you swim faster with less effort and with more enjoyment. If you’re just getting started in your swimming journey, this couldn’t be a better time to start!