
The Social Code
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Narrated by:
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Patrick Hanlon
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By:
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Patrick Hanlon
About this listen
The Social Code is the much-anticipated sequel to Patrick Hanlon's widely acclaimed book Primal Branding: Create Zealots for Your Brand, Your Company And Your Future. The book illustrates how to design and attract social communities, using underlying principles that have already created great brands, internal cultures, political and social movements, even civic communities. The new mission is to create a fan community that becomes so passionate about your success, they are willing to create it themselves.
YouTube, the largest social engagement platform on the planet, already promotes the principles outlined in The Social Code as their recommended method for designing and attracting online social communities. Using these principles, social brands are more likely to become viral brands. Hanlon defines the seven critical data points for your social narrative in today's digitally-centered environment. Facebook Likes, social media clicks and hashtag counts are meaningless unless they simultaneously build your social code and thereby your community. This method has already been proven out at Fortune 100 companies around the world.
©2014 Patrick S Hanlon (P)2017 Patrick S HanlonListeners also enjoyed...
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When high school senior Charlotte agrees to babysit the Wilbanks twins, she plans to put the six-year-olds to bed early and spend a quiet night studying: the SATs are tomorrow, and checking the Native American/Alaskan Native box on all the forms doesn’t mean jack if you choke on test day. But tomorrow is also Halloween, and the twins are eager to show off their costumes—Ron is a nurse, in an old-fashioned white skirt-uniform, and Desi has an Authentic Squaw costume, complete with buckskin and feathered headdress. Excitement is in the air.
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Huh
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These thirteen stories are our own lives, inside out. A boy's summer romance doesn't end in that good kind of heartbreak, but in blood. A girl on a fishing trip makes a friend in the woods, except then that friend follows her back to the city. A father hears a voice through his baby monitor that shouldn't be possible, but now he can't stop listening. From prison guards making unholy alliances to snake-oil men in the Old West doling out justice, these stories carve down into the body of the mind, into our most base fears and certainties, and there's no anesthetic.
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Use your credit somewhere else
- By Doug M on 05-22-22
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Mapping the Interior
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Walking through his own house at night, a 15-year-old thinks he sees another person stepping through a doorway. Instead of the people who could be there, his mother or his brother, the figure reminds him of his long-gone father, who died mysteriously before his family left the reservation. When he follows it he discovers his house is bigger and deeper than he knew.
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Not a great listen for me
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breathes new life into werewolves in fiction
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this is the best book I've listened to maybe ever
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Alma Katsu calls My Heart Is a Chainsaw “a homage to slasher films that also manages to defy and transcend genre.” On the surface is a story of murder in small-town America. But beneath is its beating heart: a biting critique of American colonialism, Indigenous displacement, and gentrification, and a heartbreaking portrait of a broken young girl who uses horror movies to cope with the horror of her own life.
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struggle with keeping up with the whole book
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The Babysitter Lives
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- Narrated by: Isabella Star LaBlanc, Stephen Graham Jones - acknowledgments
- Length: 7 hrs and 34 mins
- Unabridged
-
Overall
-
Performance
-
Story
When high school senior Charlotte agrees to babysit the Wilbanks twins, she plans to put the six-year-olds to bed early and spend a quiet night studying: the SATs are tomorrow, and checking the Native American/Alaskan Native box on all the forms doesn’t mean jack if you choke on test day. But tomorrow is also Halloween, and the twins are eager to show off their costumes—Ron is a nurse, in an old-fashioned white skirt-uniform, and Desi has an Authentic Squaw costume, complete with buckskin and feathered headdress. Excitement is in the air.
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Huh
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The Ones That Got Away
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- Length: 9 hrs and 58 mins
- Unabridged
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Overall
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Performance
-
Story
These thirteen stories are our own lives, inside out. A boy's summer romance doesn't end in that good kind of heartbreak, but in blood. A girl on a fishing trip makes a friend in the woods, except then that friend follows her back to the city. A father hears a voice through his baby monitor that shouldn't be possible, but now he can't stop listening. From prison guards making unholy alliances to snake-oil men in the Old West doling out justice, these stories carve down into the body of the mind, into our most base fears and certainties, and there's no anesthetic.
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Use your credit somewhere else
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Mapping the Interior
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- Narrated by: Eric G Dove
- Length: 2 hrs and 10 mins
- Unabridged
-
Overall
-
Performance
-
Story
Walking through his own house at night, a 15-year-old thinks he sees another person stepping through a doorway. Instead of the people who could be there, his mother or his brother, the figure reminds him of his long-gone father, who died mysteriously before his family left the reservation. When he follows it he discovers his house is bigger and deeper than he knew.
-
-
Not a great listen for me
- By Alissa | wildcaughtword on 06-09-21
-
Mongrels
- A Novel
- By: Stephen Graham Jones
- Narrated by: Chris Patton, Jonathan Yen
- Length: 9 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
He was born an outsider, like the rest of his family. Poor yet resilient, he lives in the shadows with his aunt Libby and uncle Darren, folk who stubbornly make their way in a society that does not understand or want them. They are mongrels, mixed blood, neither this nor that. The boy at the center of Mongrels must decide if he belongs on the road with his aunt and uncle or if he fits with the people on the other side of the tracks.
-
-
breathes new life into werewolves in fiction
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-
The Only Good Indians
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- Narrated by: Shaun Taylor-Corbett
- Length: 8 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
From New York Times best-selling author Stephen Graham Jones comes a novel that is equal parts psychological horror and cutting social commentary on identity politics and the American-Indian experience. Fans of Jordan Peele and Tommy Orange will love this story as it follows the lives of four American-Indian men and their families, all haunted by a disturbing, deadly event that took place in their youth. Years later, they find themselves tracked by an entity bent on revenge, totally helpless as the culture and traditions they left behind catch up to them in a vengeful way.
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No no no...
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Out There Screaming
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The visionary writer and director of Get Out, Us, and Nope, and founder of Monkeypaw Productions, curates this groundbreaking anthology of all-new stories of Black horror, exploring not only the terrors of the supernatural but the chilling reality of injustice that haunts our nation. Featuring an introduction by Peele and an all-star roster of beloved writers and new voices, Out There Screaming is a master class in horror, and—like his spine-chilling films—its stories prey on everything we think we know about our world . . . and redefine what it means to be afraid.
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Wondrous dark collection
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Zombie Bake-Off
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Overall
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Performance
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Story
It's time for the annual Recipe Days bake-off in Lubbock, Texas. Soccer moms and grandmothers gather to show off their family recipes, learn new secrets for the perfect shortcake, and perhaps earn a chance to be on the famous cooking show, How Would You Cook It, Then? When the bake-off is crashed by a federation of pro wrestlers - including American Badass, Jersey Devil Jill, Tiny Giant, The Village Person, Jonah the Whale, the Hellbillies, and the fan favorite Xombie - all hell is set to break loose. Your heart beats faster as you anticipate who will come out on top in the ultimate showdown of the century: soccer moms or pro wrestlers.
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Nice diversion with great characters
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American Psycho
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Overall
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Performance
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Story
Patrick Bateman moves among the young and trendy in 1980s Manhattan. Young, handsome, and well educated, Bateman earns his fortune on Wall Street by day while spending his nights in ways we cannot begin to fathom. Expressing his true self through torture and murder, Bateman prefigures an apocalyptic horror that no society could bear to confront.
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Fanntastic book but maybe not for everyone....
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The Backbone of the World
- Trespass Collection
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Performance
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Story
Millie Two Bears lives alone in a trailer in the heart of the Blackfeet Nation in Montana. Since her husband went to jail, she’s been on the outs with the reservation. And it’s not just people she has to contend with. Now the prairie dogs are moving in on her patch of land. When a strange woman comes into Millie’s life, and Millie’s rodent war escalates, a fateful confrontation with vengeance, secrets, and survival is just underfoot.
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Excellent storytelling
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The Books of Blood, Volume 1
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- Length: 6 hrs and 51 mins
- Unabridged
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Overall
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Performance
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Story
Weaving tales of the everyday world transformed into an unrecognizable place, where reason no longer exists and logic ceases to explain the workings of the universe, Clive Barker provides the stuff of nightmares in packages too tantalizing to resist. This first volume contains the short stories : "The Book of Blood," "The Midnight Meat Train," "The Yattering and Jack," "Sex, Death, and Starshine," and "In the Hills, the Cities,"
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A BOOK OF BLOOD WRITTEN IN BLOOD
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By: Clive Barker
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Rosemary's Baby
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Overall
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Performance
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Story
She is a housewife: young, healthy, blissfully happy. He is an actor: charismatic and ambitious. The spacious, sun-filled apartment on Manhattan's Upper West Side is their dream home, a dream that turns into an unspeakable nightmare. Enter the chilling world of Ira Levin, where terror is as near as your new neighbors and where evil wears the most innocent face of all.
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Here Be Witches
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The Handyman Method
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- Unabridged
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Overall
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Performance
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Story
When a young family moves into an unfinished development community, cracks begin to emerge in both their new residence and their lives, as a mysterious online DIY instructor delivers dark subliminal suggestions about how to handle any problem around the house. The trials of home improvement, destructive insecurities, and haunted house horror all collide in this thrilling story perfect for fans of Nick Cutter’s bestsellers The Troop and The Deep.
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Great but Short
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By: Nick Cutter, and others
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The Hellbound Heart
- A Novel
- By: Clive Barker
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- Unabridged
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Overall
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Performance
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Story
Frank Cotton's insatiable appetite for the dark pleasures of pain led him to the puzzle of Lemarchand's box, and from there, to a death only a sick-minded soul could invent. But his brother's love-crazed wife, Julia, has discovered a way to bring Frank back - though the price will be bloody and terrible...and there will certainly be hell to pay.
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Narration was brought from hell!
- By Inkish Kingdoms . com on 03-08-17
By: Clive Barker
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How to Sell a Haunted House
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- Length: 13 hrs
- Unabridged
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Overall
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Performance
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Story
When Louise finds out her parents have died, she dreads going home. She doesn’t want to leave her daughter with her ex and fly to Charleston. She doesn’t want to deal with her family home, stuffed to the rafters with the remnants of her father’s academic career and her mother’s lifelong obsession with puppets and dolls. She doesn’t want to learn how to live without the two people who knew and loved her best in the world. Most of all, she doesn’t want to deal with her brother, Mark, who never left their hometown, gets fired from one job after another, and resents her success.
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Nope, nope, nope.
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By: Grady Hendrix
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The Twisted Ones
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- Narrated by: Hillary Huber
- Length: 11 hrs and 4 mins
- Unabridged
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Overall
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Performance
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Story
When Mouse’s dad asks her to clean out her dead grandmother's house, she says yes. After all, how bad could it be? Answer: pretty bad. Grandma was a hoarder, and her house is stuffed with useless rubbish. That would be horrific enough, but there’s more - Mouse stumbles across her step-grandfather’s journal, which at first seems to be filled with nonsensical rants...until Mouse encounters some of the terrifying things he described for herself.
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Thoughtful build to a chilling, exhilarating finale. Also, the dog lives.
- By selkie86 on 12-29-19
By: T. Kingfisher
What listeners say about The Social Code
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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- Anonymous User
- 03-18-18
Essential for social followers
Building a business, brand, social media following or a nation and this is worth a read! I am not sure you “LOVE” this book but you’d find it hard to deny it pulls apart and quickly identifies the new “social” world we seem to be in. (Tip if you are reading this - you’re in it!)
The book is a follow up to Hanlon’s Primal Code which I am yet to read. YouTube uses the two books recently more the former, to teach Youtubers how to build their brand. Why because when Hanlon picks the pieces out and displays them to you it’s hard to deny he identifies the keystones of the development and success of all communities , whether social or general societies. Watch as he rattled off examples, some as large as nations other as small as new age optometry.
This book is short and easy to digest. Skip
past the first part where he describes his arrival in Bogotá, seems pointless. There is value to come.
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Overall
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- Angus Ivar
- 07-24-18
Better than Primal Branding
Very similar to Primal Branding but much shorter and succinct. Enjoyed and it helped me.
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