The Outsider Advantage Audiobook By Ciera Rogers cover art

The Outsider Advantage

Because You Don't Need to Fit in to Win

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The Outsider Advantage

By: Ciera Rogers
Narrated by: Ciera Rogers
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About this listen

From the fashion mogul and entrepreneur behind Babes, an empowering memoir about turning what makes you different into the foundation of your success

Ciera Rogers is known for being an “Outsider”—and she likes it that way. As the founder and CEO of a multi-million-dollar brand that caters to curvy women of all shades, worn by the likes of Kim Kardashian and championed by Beyoncé, Ciera has built a business around the radical idea that what makes you different is actually your superpower.

In this bold and inspiring memoir, Ciera opens her heart and shares the moments in her life that left her feeling different —being kidnapped at a young age by her estranged father, running hustles in strip clubs, living in her mom’s red Jeep—and unearths the powerful lessons she took from these moments to fuel her unorthodox rise. From daring to post her first outfit for sale on Instagram, hitting seven-figures, and buying a home, her journey is a testament to resilience and courage, including lessons like:

  • Harness What You Already Have: Learn how to leverage your existing skills and get savvy about finding free resources—you already have the tools you need to succeed.
  • Embrace Your Unique Identity: Discover how to turn your differences into strengths and build a path to success based on what makes you unique—embrace who you are, unapologetically.
  • Turn Setbacks into Stepping Stones: Transform your personal and professional challenges into opportunities for growth—setbacks are just setups for comebacks.
  • Write Your Own Script for Success: Recognize that the “American Dream” is a trap in a rigged and unequal game—free yourself from societal expectations and feel empowered to define your own success.
  • Use People Ethically: Learn how to network creatively, and be up front about what you need and want from people to reach your goals quicker—it’s all about honesty and mutual benefit.

Arguing that what the world calls limitations—lack of connections, resources, fancy degrees, or even the “right” look—are actually our biggest competitive advantages, Ciera teaches anyone who has ever been overlooked, ignored, or underestimated how to embrace their Outsider status to find unstoppable success. The Outsider Advantage isn’t just a raw and moving memoir. It's a heartfelt guide to turning your differences into your greatest strengths, inspiring you to forge your own path and succeed on your terms.

©2024 Ciera Rogers (P)2024 Penguin Audio
Business Career Success Personal Development Personal Success Professionals & Academics

Critic reviews

The Outsider Advantage is for anyone who has ever been told they are too girly, too poor, too loud, too whatever to succeed. Ciera Rogers is here to tell you that your too-much-ness is your superpower, and she’ll show you how to harness it to achieve your dreams.”—Vivian Tu, New York Times bestselling author of Rich AF

"Sharp, unflinching, raw. Rogers redefines what it takes to be successful and puts unstoppable power in our hands.”—Everette Taylor, CEO of Kickstarter

"Packed with deeply personal stories and practical advice, The Outsider Advantage shows you how to mine what makes you different and turn that difference into gold. This book is a celebration of outsiderhood, and Ciera Rogers empowers us to find our own way in a world that often tries to box us in.”—Kiersten Saunders, cocreator of rich & REGULAR and coauthor of Cashing Out

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I loved hearing about Ciera’s story and how she cracked into her brand. Inspiring and triumphant. Can’t wait to see what she does next and maybe even take on some small brands and help mentor them. Like a mentor camp.

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A great and concise read of the part of her journey we did not see on instagram. This is a must read!!!!

BTS of The Ciera Rogers

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As a woman of color building a business, this was so inspiring, insightful, and refreshing! I can’t wait to share this with every boss lady I know!

I love Cieras authenticity!

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Ciera’s story paints a beautiful, vulnerable, and inspiring portrait of the American dream in ‘The Outsider Advantage’. Her unique examination of self and journey from “rags to riches” (pun intended) is a compelling take that encourages readers to reflect deeply and appreciate their own inherent attributes.

Ciera pays heartfelt tribute to her mother, crediting much of her success to the resilience, dedication, and resourcefulness instilled during her upbringing, alongside a sharp eye for fashion.

I was emotionally shook by the true stories the author shares about family ties. Ties strengthened by a near-death hospital scare, and ties tested during a kidnapping, and through abandonment. As a fellow Texan with Louisiana roots, I cheered for this heroine from start to finish. Ciera’s story of grit and perseverance unites outsiders everywhere, offering encouragement and wisdom throughout the narrative. I highly recommend this book for its emotional impact and empowering message.

Bright and Brilliant

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Great story ! Well read and enjoyed hearing how she over came such trama and down side of unstable childhood. She energized me to really feel as though I could write a book about my passion. I would suggest this no matter your age it transfers to all age groups .

Great read happy and cheerful and insightful

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