
The Digital Transformation Playbook
Rethink Your Business for the Digital Age
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Narrated by:
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Paul Heitsch
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By:
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David L. Rogers
About this listen
Rethink your business for the digital age.
Every business begun before the Internet now faces the same challenge: how to transform to compete in a digital economy.
Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.
Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy - customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models - and how to integrate these into your existing business and organization.
Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to The New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage.
Many guides offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2016 David L. Rogers (P)2018 TantorListeners also enjoyed...
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- By Amazon Customer on 05-30-21
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Why Digital Transformations Fail: The Surprising Disciplines of How to Take off and Stay Ahead
- By: Tony Saldanha
- Narrated by: Wayne Shepherd
- Length: 6 hrs and 21 mins
- Unabridged
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Digital transformation is more important than ever now that we’re in the Fourth Industrial Revolution, where the lines between the physical, digital, and biological worlds are becoming ever more blurred. But fully 70 percent of digital transformations fail. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage.
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Good How-To & History To Learn From
- By Dave Davis on 06-06-22
By: Tony Saldanha
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Cybersecurity
- The Insights You Need from Harvard Business Review
- By: Harvard Business Review, Alex Blau, Andrew Burt, and others
- Narrated by: Jonathan Todd Ross
- Length: 2 hrs and 56 mins
- Unabridged
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No data is completely safe. Cyberattacks on companies and individuals are on the rise and growing not only in number but also in ferocity. And while you may think your company has taken all the precautionary steps to prevent an attack, no individual, company, or country is safe. Cybersecurity can no longer be left exclusively to IT specialists. Improving and increasing data security practices and identifying suspicious activity is everyone's responsibility, from the boardroom to the break room.
By: Harvard Business Review, and others
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Competing on Analytics
- The New Science of Winning
- By: Thomas H. Davenport, Jeanne G. Harris
- Narrated by: L. J. Ganser
- Length: 10 hrs and 50 mins
- Unabridged
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From two pioneers in business analytics, an update of the classic book on how analytics and business intelligence are transforming competition and how leading organizations build and compete on an analytical capability. Leading companies are doing more than just collecting and storing data in large quantities - they're now driving their competitive strategies based on data-driven insights. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry.
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Uncompelling
- By Team Larkin on 10-14-18
By: Thomas H. Davenport, and others
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Power and Prediction
- The Disruptive Economics of Artificial Intelligence
- By: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrated by: Tom Beyer
- Length: 10 hrs and 7 mins
- Unabridged
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In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.
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Inspire system thinking with informative examples
- By Lucy A. Pithecus on 11-16-22
By: Ajay Agrawal, and others
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Artificial Intelligence for Dummies
- By: John Mueller, Luca Massaron
- Narrated by: Chris Sorensen
- Length: 13 hrs and 32 mins
- Unabridged
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In this audiobook, you'll get a clear overview of artificial intelligence technology, the common misconceptions surrounding it, and a fascinating look at its applications in everything from self-driving cars and drones to its contributions in the medical field.
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Outdated
- By Timothy C. on 05-31-23
By: John Mueller, and others
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The ChatGPT Blueprint for Online Wealth: Become a Millionaire Easily with Artificial Intelligence
- By: Benjamin Stone
- Narrated by: Virtual Voice
- Length: 46 mins
- Unabridged
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Financial Freedom and Becoming a Millionaire Using Artificial Intelligence. Why You Can't Afford to Miss This Book Comprehensive and Updated: Authored by Benjamin Stone, this guide provides you with the most current and comprehensive information on ChatGPT, updated for GPT-4. From Novice to Pro: Whether you're a beginner in the world of AI, a nonfiction author, or a seasoned expert, this blueprint is designed to take your skills and income to the next level. Skyrocket Your Productivity: Learn how to harness the power of ChatGPT to complete projects at unprecedented speeds, whether you're ...
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Become a millionaire by using 4 chatgpt prompts
- By Tom Plantan on 11-13-24
By: Benjamin Stone
What listeners say about The Digital Transformation Playbook
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- Anonymous User
- 10-08-21
Digital Transformation
This is a smart playbook for thinking and deploying innovation not only into organizations, but your life!
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- Erica Rutkai
- 09-28-20
Great content
Great content and tools in the PDF; however the narrator sounds robotic while he reads.
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- 06CorvetteGuy
- 11-04-19
Learned a ton!
I had limited expectations going into this as there are a lot of books on this subject out there. After it got going the concepts became very clear and thoughtful.
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1 person found this helpful
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Overall
- Julius Ngesa
- 11-26-20
PDF Accompaniment
I like the PDF accompaniment which helps to quickly implement the ideas and concepts in the book.
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- Anonymous User
- 05-18-19
Excellent!
Excellent book and superb narration!!
Very valuable to strategically define your digital transformation roadmap.
Unfortunately I could not find the PDF annexed material that was promised and mentioned all along the audible book and in the app. Either not available or not intuitive to find.
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5 people found this helpful
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- Fatih
- 06-21-23
Reader sounds fading sentence ends
I did not like reader’s style. Vouce tone fades too low that i have to guess the endings. So, i stopped listening.
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- MWD
- 01-04-20
lots of f rehash
lots of stories about companies that are outdated. but overall message is good. the process tries to be too all encompassing
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2 people found this helpful