Feeling stretched thin by social media? You’re not alone — and this episode is here to bring you back to center.

In this conversation, I’m joined by the brilliant Peg Fitzpatrick — longtime social media strategist, author, and educator — for a real-talk look at what actually matters when it comes to showing up online. We dig into the emotional side of marketing, the platforms worth your energy, and how to stop chasing trends and start creating content that lasts.

🎧 Hit play for:

✸ Why social media isn’t where your money comes from (and what is)

✸ Peg’s favorite no-stress way to use Instagram Stories

✸ The reason Pinterest is her most powerful platform — and how to use it better

✸ How to take your power back from algorithms and focus on content you own

✸ The advice Peg’s giving small business owners right now — no hacks or hype

This episode is packed with practical mindset shifts, sustainable strategies, and permission to do less better.

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🔗 Resources & Links

→ Peg’s Website: pegfitzpatrick.com

→ Download Peg’s Free Social Media Resources: pegfitzpatrick.com/resources

→ Grab her book: The Art of Small Business Social Media

→ Follow Peg on IG: @pegfitzpatrick

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Connect with your host Kinsey:

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• Authentic AI Instagram: @authenticaiforentrepreneurs

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