What happens when you "slide into the DMs" of key decision makers? Can social media give you access to the people and opportunities that can help create real, lasting change?

In this episode of Your Digital Reputation, host Roger Christie talks to Georgie Dent, CEO of The Parenthood - Australia’s leading parent advocacy organisation representing over 80,000 parents, carers and supporters.

One story in particular stands out - the time Georgie reached out to the then-Leader of the Opposition, Anthony Albanese, via a Twitter direct message. And how that moment became a catalyst for the way childcare policy was seen and managed in this country. It's quite a story.

Tune in to hear just how important social media has been in Georgie's professional journey, the impact of #CredibleWomen, and the role it continues to play in her ongoing mission to champion parents and families across Australia.

TIMESTAMPS:

00:01:47 - Georgie's story, and gender inequity in the workplace.

00:04:44 - Law, Journalism, and discovering Twitter in 2008.

00:07:28 - The Parent Forum with Anthony Albanese, and THAT DM.

00:15:28 - Reflecting on the DM, and the power of consistency online.

00:19:02 - How Goals, Audiences, and Passions drive online efforts.

00:21:08 - Advice on managing risk when going public on social media.

00:23:59 - Getting a call from the PM's office, and the #CredibleWomen movement.

Full podcast details here: https://www.propelgroup.com.au/your-digital-reputation-podcast

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In this episode of Your Digital Reputation, host Roger Christie is joined by Stephanie Speck, Head of Special Initiatives at the Green Climate Fund - the world’s largest climate fund dedicated to transformative climate action in developing countries.

The challenge Steph and her team face is no small task. And the issues they discuss are often daunting, sensitive, complex, and politically-charged. But, at its core, they are human issues - with human faces, voices and stories behind them. The secret to engagement, empathy and action on such complex issues may just be in human connections, person to person.

The conversation explores the critical role social media plays for Steph and the Green Climate Fund, and how it can help them harness affection and storytelling to inspire what may seem like impossible change.

This episode will certainly inspire you. Tune in to hear how Steph is focused on connecting at a deeper level to help ensure the future of our planet.

TIMESTAMPS:

00:02:08 - Steph's remarkable social impact journey.

00:08:12 - Social media storytelling evolution and media consumption changes.

00:12:13 - Steph's lived experience at COP.

00:16:03 - Connecting and communicating with affection.

00:17:29 - Steph's lived experience at South Sudan.

00:24:45 - The power of people telling stories.

00:27:57 - Affection is more powerful than polish.

Full podcast details here: https://www.propelgroup.com.au/your-digital-reputation-podcast

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SUBSCRIBE FOR REGULAR INSIGHTS

Subscribe to Propel Managing Director Roger Christie's regular newsletter, so your organisation gets social media right when it matters most.

To subscribe, head to: https://www.propelgroup.com.au/subscribe

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CONNECT WITH ROGER CHRISTIE

Have a question, feedback or want to connect with Roger Christie? >> www.linkedin.com/in/rogerchristie

Hosted on Acast. See acast.com/privacy for more information.

How should you use social media to find work in a new market: highlight your technical credentials, access local networks, or share stories that help people connect with you on a deeper level?

These are the very real questions being asked and explored by my guest on today's episode of Your Digital Reputation, Aniisu Verghese PhD.

Aniisu moved to Australia with his family at the end of 2023 on a Distinguished Talent visa, and has oodles of experience and credentials as you'll hear. But, as a migrant, he has still found it challenging to find work in a highly competitive local market.

This episode explores the ways Aniisu has used social media to help him build trusted, credible networks, learn about the Australian culture, and access opportunities he simply couldn't have if platforms like LinkedIn didn't exist. It's a very raw, honest and valuable account from someone still looking for the right answers (and a huge thank you to Aniisu for sharing his experience this way).

Tune in to hear his fascinating story, and contact Aniisu directly if his change and communications expertise would be a help to you or others in your world.

TIMESTAMPS:

00:01:21 - Social media's role in migrating.

00:05:05 - Aniisu's global expertise at Tesco, Sabre, and Bluescope.

00:09:50 - Social media's role in the job search.

00:11:34 - The delicate balance between cultural expectations and commercial needs.

00:15:57 - Growing your local network via social media.

00:18:31 - Immersing yourself in culture via social media.

00:26:14 - Aniisu's incredible World Health Organisation story.

00:30:04 - The power of connecting through personal stories.

Full podcast details here: https://www.propelgroup.com.au/your-digital-reputation-podcast

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SUBSCRIBE FOR REGULAR INSIGHTS

Subscribe to Propel Managing Director Roger Christie's regular newsletter, so your organisation gets social media right when it matters most.

To subscribe, head to: https://www.propelgroup.com.au/subscribe

--

CONNECT WITH ROGER CHRISTIE

Have a question, feedback or want to connect with Roger Christie? >> www.linkedin.com/in/rogerchristie

Hosted on Acast. See acast.com/privacy for more information.