Are you ready to become a hybrid agent and revolutionize your real estate business? In this episode, we explore the power of blending traditional practices with technology to maximize impact in today's market.

Lance and Lucy discuss the challenges facing traditional agents and the opportunities presented by embracing technology. Emphasizing the importance of differentiation, consumer education, and utilizing technology to streamline processes and enhance client experiences.

This conversation also touches on the need for agents to actively explore and adopt new technologies to stay ahead of the curve and better serve their clients.

Discover how to become a hybrid agent and thrive in today's evolving real estate landscape.

Takeaways

• 71% of licensed real estate agents sold zero homes last year.

• The techniques used by successful agents differ from those who are not producing.

• The real estate industry is likely to get cleaned up over time.

• Traditional agents often focus on reactive problem-solving rather than proactive business development.

• Technology can serve as a key differentiator in real estate.

• Agents need to educate themselves and their clients about new technologies.

• Curiosity and exploration of technology can change perspectives.

• Investing in technology today can yield benefits for future listings.

• Simplifying processes with technology can enhance agent productivity.

• Agents should view technology as an opportunity rather than an obstacle.

To learn more about Matterport visit us: https://matterport.com/podcast

This podcast is produced by Two Brothers Creative.