The Rise of Pay-to-Play Marketing Communities
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The Rise of Pay-to-Play Marketing Communities
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About this listen
How much would you pay be a member of a marketing community?
Marketing is awash with communities: Slack channels, WhatsApp groups, and Meet-ups are part and parcel of doing the job.
But with some groups now charging for membership, can marketers afford not to pay to play?
On this episode of We Need to Talk, MJO speaks with Head of Marketing & Community at Up World Timothy Radhanauth-Ranger where we'll discuss communities, memberships, and the ROI.
Because on this show, we have issues, and we need to talk.
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