Episodes

  • Episode 3: From Property to Platform: How to Stop Doing Deals and Start Building a Scalable Business
    Jun 25 2025

    In Episode 3 of The Potentializer, Lance Edwards breaks down the essential mindset shift from owning isolated properties to building scalable small apartment businesses through platforms. He explains why the one-man-band landlord model leads to burnout and plateau, and reveals how adopting a platform approach — leveraging systems, partnerships, AI, and credible teams — unlocks sustainable growth and freedom. Featuring real-life stories from his network and a glimpse into his own transformation, Lance equips listeners with the tools and mindset to multiply their impact, income, and authority by building scalable platforms rather than just chasing deals.

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    21 mins
  • Episode 2: The One-Man-Band Landlord Is Dead—Here’s What Replaces Him
    Jun 11 2025

    In Episode 2 of The Potentializer, Lance Edwards explores the outdated and exhausting model of the 'one-man-band landlord' and introduces a smarter, scalable alternative: the Small Apartment Symphony. Drawing from real examples and his own journey, Lance illustrates how collaboration, platforms, partnerships, and AI create the leverage necessary to scale without burnout. Whether you’re just getting started or already in the game, this episode lays out the structure needed to grow your income, authority, and freedom—without doing it all alone.

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    25 mins
  • Unlocking Real Estate Secrets: The Power of Land Trusts
    35 mins
  • Unlocking the Secrets of Mobile Home Park Investment
    41 mins
  • Unlocking Real Estate Success: Raising Private Money
    Aug 16 2024

    In this episode, Lance Edwards explores the vital role of private money in real estate success with expert Alan Cowgill. Alan shares his journey from corporate America to private lending, explaining the difference between private and hard money lenders and offering tips for finding private lenders. He also discusses deal structuring and provides a free e-book for new and seasoned investors. Tune in for valuable insights to elevate your real estate investing game.

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    44 mins
  • Nugget - Path to Your First $1 Million in Small Apartments
    Sep 11 2023

    Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.

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    13 mins
  • Nugget - Why Small Apartments
    Aug 24 2023

    Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.

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    21 mins
  • Small Apartments vs Traditional Wall Street Products
    Aug 14 2023
    Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.
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    24 mins