Ever find yourself constantly working but wondering why the sales aren’t happening? Maybe you're stalling until everything’s “just right,” or worried that following up with collectors is annoying. In this episode, I’m calling out five sneaky mistakes that hold artists back—and what to do instead. These are lessons I’ve had to learn the hard way (yes, I really did jump off a bridge because everyone else was doing it). So grab your coffee, and let’s flip the script on your marketing mindset.

In this episode, you’ll discover:

• Learn how to stop mistaking busywork for real progress

• Understand why clarity comes from consistency, not over-explaining

• Discover why perfectionism stalls momentum

For full show notes, go to schulmanart.com/353

📚ARTPRENEUR

📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

🎤NEVER MISS AN EPISODE!

If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

Christine Mighion is not just a jewelry artist—she’s proof that putting your art production first can change the game. We talked about building a sustainable art business, ditching designer-thinking, and embracing the role of artist with pride. She shares how shifting her mindset around pricing, messaging, and email marketing helped her increase sales by 25%—even during a typically slow season. And yes, we did a full-on unboxing because I genuinely love her work (and paid for it!).

In this episode, you’ll discover:

• Discover why being a maker-first can be your biggest strength

• Learn how to shift from hustle to intentional growth

• Find out how to use your values to attract your ideal collectors

For full show notes, go to schulmanart.com/352

📚ARTPRENEUR

📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

🎤NEVER MISS AN EPISODE!

If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

Martha Brane didn’t follow a traditional artist path—and that’s exactly why her story hits hard. From launching a PC software company in the '80s to now having her art featured in B2B markets like hospitality and healthcare, she’s done it her way. We talk about pivoting with purpose, why mindset changes everything, and how adding a bit of brown to your palette might just open unexpected doors.

In this episode, you’ll discover:

• Learn why embracing a business mindset is just as important as honing your craft

• Discover how Martha transitioned from galleries to landing deals with national art distributors

• Hear how changing your email subject line can seriously increase engagement

For full show notes, go to schulmanart.com/351

📚ARTPRENEUR

📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

🎤NEVER MISS AN EPISODE!

If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!