In this episode of The Good Stuff presented by the Sonoma County Winegrowers, hosts Virginie Boone and Karissa Kruse talk to Steve Dveris, CEO of SD Media and Founder of Healdsburg Wine and Food Experience, and Dustin Valette, Chef/Owner of The Matheson, Valette Restaurant & Valette Wines.

Steve Dveris is a media sales and marketing content strategist, with 30+ years of expertise in event sponsorships such as FOOD & WINE Classic in Aspen, Pebble Beach Food & Wine, South Beach Wine & Food, Austin Food + Wine, Playboy Jazz Festival, Live in the Vineyard, Creator/Producer of Magnum Party at FOOD & WINE Classic in Aspen.

Steve started SD Media 30 years ago in Los Angeles and now has offices in San Francisco and Napa. SD Media's goal is to be the best independent advertising sales organization in the country with the most successful track record of selling integrated media and providing excellent customer service to our media partners and advertising clients. We have a staff of seasoned, dedicated media professionals who pride themselves on being the best at what they do and making people smile along the way.

In 2022, SD Media launched the inaugural Healdsburg Wine and Food Festival.

Dustin Valette is a renowned chef and restaurateur from Healdsburg, Sonoma County, with deep family roots in the area. After culinary school, he honed his skills in prestigious kitchens, including Thomas Keller’s Bouchon in Napa and Hokus at the Mandarin Oriental Hotel in Honolulu. He returned to the Bay Area as executive sous chef at the Michelin-starred Aqua in San Francisco.

Valette’s first executive role was at VOX Restaurant & Wine Lounge in Nevada, but he soon returned to Healdsburg to raise his family and work at Dry Creek Kitchen. There, he built lasting relationships with local growers and winemakers, becoming known for his food and wine pairings.

In 2015, Chef Valette and his brother opened Valette in downtown Healdsburg, a community-focused restaurant. In 2021, he expanded with The Matheson, deepening his connection to the region. Chef Valette was named Chef of the Year in 2021 and continues to be a key figure in Sonoma County’s culinary scene.

Dustin also has his own wine label, Vallete Wines, utilizing renowned winemakers: Bob Cabral, Jesse Katz, Dave Ramey, and Tom Rochioli.

HW&F Event:

Highlights include a Welcome Celebration, exclusive chef-led lunches and dinners, early access to the Vintners Plaza Grand Tasting, and VIP access to the Private Reserve Lounge at The Matheson Rooftop. Plus, gain early access to the wine country’s hottest event, our Big Bottle Party, and close the weekend with a special Sunday wine-down pool party. Enjoy priority hotel booking, shuttle service, and a welcome gift bag filled with goodies for an extraordinary Wine Country weekend.

Schedule

Thursday, May 15:

• • Welcome Celebration | 6 pm - 8 pm

Friday, May 16:

• • Platinum Lunch | 12 pm - 3 pm

• • Platinum Dinner | 6 pm - 9 pm

Saturday, May 17

• • Reserve Lounge at The Matheson Rooftop | 11 AM - 5 PM

• • Vintners Plaza Grand Tasting | 11:45 AM - 4:30 PM
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