In this breakthrough episode, Dr. Leelo Bush unpacks one of the biggest blocks to attracting coaching clients: the habit of selling coaching instead of transformation. With Spirit-led clarity and examples rooted in real practice, she guides Christian coaches to reframe their messaging, speak to the pain their clients are experiencing, and boldly offer life-changing solutions—without ever sounding salesy.
If you’ve been feeling stuck in your coaching business or uncertain about your niche, this episode will realign your focus and ignite your calling.

• Why most people are not actually looking for a coach—and what they’re seeking instead
  
  

• How to shift your language from services to solutions
  
  

• How to frame your niche as a Spirit-led assignment
  
  

• What Proverbs and Colossians say about powerful communication
  
  

• How to write a client-attracting mission statement in three steps
  
  

• The difference between convincing and connecting
  
  

“You weren’t called to convince. You were called to connect the solution with the soul who needs it.”

• Proverbs 25:11 – “A word fitly spoken is like apples of gold in settings of silver.”
  
  

• Colossians 4:6 – “Let your conversation be always full of grace, seasoned with salt…”
  
  

• Free Introductory Coaching Masterclass: https://pccca.org/get-certified
  
  

Christian Coach Training Courses: https://pccca.org/courses