Lauren Purvis is the founder of Mizuba Tea Co, a high-quality matcha and heritage Japanese tea brand headquartered in Portland, OR. Together with her husband Dan and their incredible team, Lauren continues to push the boundaries on what is possible with relationship-driven sourcing, and Mizuba is a beacon of enjoyment and celebration of the magical and incredible thing that is Japanese tea. Partnering with hundreds of specialty coffeeshops and teahouses all across the country, Mizuba continues to be one of the most exciting purveyors on the West Coast, helping countless people continue to experience the joy of tea.

In this conversation, Matthieu and Lauren dive deep into her own personal story of starting Mizuba, how people can improve the quality of their matcha-making at home, how the tea industry differs from the coffee industry, and what the h*ck is happening with the Global Matcha Shortage of 2025??

Recorded at Mizuba Tea Co. HQ, in Portland, Oregon.

Explore heritage Japanese tea:
https://mizubatea.com

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At the helm of one of the most influential coffee companies to emerge in the last few decades, Jon Perry is the VP of Retail at Stumptown Coffee Roasters, in Portland, OR. A legitimate “veteran of the coffee industry,” Jon has spent over 30 years leading café teams at several companies, doing his part in building and establishing coffee culture in San Francisco and Portland, and cementing the undeniable presence of some of the most recognizable coffee brands up and down the West Coast.

In this conversation, Matt and Jon run it back and chat about the beginning of Jon’s coffee journey, what’s kept him in coffee for this long, how he has seen the industry change, what inspires him, what he’s most excited about at Stumptown these days, and so much more. We also dive into how to lead well through seasons of company growth, the role that physical and mental wellness play in effective leadership, and why vulnerability and honesty are so important in a workplace.

Recorded at Mizuba Tea Co. HQ, in Portland, Oregon.

Learn more about Stumptown:https://www.stumptowncoffee.com

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Kelley Roy is the founder and creative director of Art Design Xchange (ADX) in Portland, OR. A fearless, passionate, and wildly creative force in the PDX community, Kelley has spent the last fifteen years doing exactly what she does best - hold space for artists and makers, and empower them to grow and succeed through collaborative environments that bring people together. In this conversation, Matthieu and Kelley get into the story arc of ADX, what Kelley’s own personal journey as an entrepreneur and creative has looked like along the way, and reflections on where society is headed and how we can affect positive change in our communities, among many other things.

ADX functions as a large maker’s space where members get access to equipment and studios where they can practice their art alongside each other, motivating and inspiring new ideas and giving them the tools to do even more than they possibly could on their own. A bustling event space and meeting place in the heart of the city, ADX is one of the driving forces behind the rich and thriving art community of Portland - due in large part to Kelley’s unwavering commitment to building community rather than chasing profit, and her unyielding resolve to encourage others to do their best work, no matter what.

Recorded in Portland, Oregon.

Learn more about ADX:
https://artdesignxchange.com

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Benjamin Paz is a renowned coffee producer in the Santa Barbara region of Honduras. Well known throughout the specialty coffee industry for growing the highest-quality coffees at his own farms, Benjamin also processes and exports much of the coffee in his region through the San Vincente Mill, and he has become one of the most influential coffee producers in the industry - winning the Cup of Excellence competition repeatedly in 2022 & 2024. He also works tirelessly to connect roasters to farmers throughout his region, helping establish relationships that have brought Santa Barbara to the forefront of the industry as a place that continually boasts some of the most amazing coffees year after year.

Matt and Benjamin had the chance to sit down and chat during a rare quiet moment at Expo this year - chatting about the state of the industry and coffee trade today, catching up on what Benjamin is facing these days on his own farms, and reflecting on the changes that have occurred over the past few years in coffee. A really fun moment of connection during a busy weekend.

Recorded during the Specialty Coffee Association Expo in Houston, Texas.

Drink Benjamin’s coffee from @heartroastershttps://www.heartroasters.com/products/honduras-benjamin-paz-gesha-1

Benjamin’s insta: @benjaminpaz

Cup of Excellence: https://cupofexcellence.org

Specialty Coffee Association: https://sca.coffee

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Jeffrey Morgenthaler is your favorite bartender's favorite bartender. A James Beard award-winning author of “The Bar Book” and “Drinking Distilled”, Jeff has become one of the most influential figures for cocktails in the world, due in part to his prolific online writing on cocktail techniques and recipes, informed by many years of work behind the bar. After working for about a decade as the bar manager for Clyde Common in downtown Portland, Jeffrey now owns a new bar in partnership with The Kex Hotel - Pacific Standard - and continues to develop tools and share his knowledge of, passion for, and experience with cocktails and hospitality through his blog at jeffreymorgenthaler.com

We’ve gotten the privilege of knowing Jeff throughout the past few years, first as a guest at Cathedral, then eventually as a friend outside of the café. In this episode, Matt and Jeff dive into a conversation about the history of cocktails in the US, mental/physical health in the service industry, comparisons between specialty coffee and craft cocktail industries, how to inspire team members behind the bar, and more…

Recorded at Proud Mary Coffee Roasters in Portland, OR.

Jeff’s blog: jeffreymorgenthaler.com

Jeff’s Insta: @jeffmorgen

Jeff’s Books: https://jeffreymorgenthaler.com/book/

The History of the World in 6 Glasses - by Tom Standage

https://www.goodreads.com/book/show/3872.A_History_of_the_World_in_6_Glasses

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life - by Rory Sutherland

https://www.harpercollins.com/products/alchemy-rory-sutherland?variant=40827661385762

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Christian Sellers is a multi-talented creative who is about as prolific as it gets. From working as a freelance graphic designer and traveling the world, to founding the sustainable surfboard fin brand Pushfins, to working as a program manager for the Portland-based branding/product design powerhouse Cinco Design…and more.

As a guest at Cathedral, Christian has always stood out as someone that will listen with intention and thoughtfully share his perspective with deep humility. In this conversation, we dive into some of Christian’s memories and reflections from years of living and working abroad, as well as some of the main lessons he learned from building and growing a sustainable manufacturing brand like Pushfins. Now in his current role with Cinco, Christian gets to apply many of these insights into working with a wide range of companies and projects that continue to push the boundaries of creativity in new and exciting ways.

Recorded in Portland, Oregon.

Check out Cinco Design.

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Bryant Ferate is the Associate Director of Sports Performance at University of Portland. Not only is he an incredible coach and leader at UP, but he’s also a skilled communicator; Ferate hosts his own podcast The Bryant Ferate Podcast, where he has hosted dozens of discussions with a wide variety of guests over the past few years.

As a longtime guest at Cathedral, Ferate has become a major part of our day-to-day community, and it was an honor to share this conversation in long-form. In this episode, we cover everything from what makes a great conversation, how to redefine consistency in our habits, how to deepen our relationships with others, the importance of knowing yourself and understanding your worth, healthy authenticity and how to identify your deepest desires, and more! We also do a deep dive on Ferate’s marathon experiences over the past couple of years and break down some of his lessons learned.

“In every job that must be done, there is an element of fun. It just depends on how you look at it.” - Mary Poppins

Recorded at UP’s Beauchamp Recreation & Wellness Center.

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Listen to The Bryant Ferate Podcast here

Read Ferate's Newsletter

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Brad Mosher is a music licensing expert with years of experience working with major brands to legally use music for videos (ad campaigns, documentaries, film, etc.). A longtime regular of ours at Cathedral, Brad embodies positive energy, gratitude, and intention in everything he does, and he has become an integral part of our day-to-day community at Cathedral.
In this, our very first interview, we connect with Brad about his work in the “sync licensing” industry, what it takes to live a life of gratitude and humility, how to nurture creativity in the next generation, how everything in life is truly about relationships, and so much more.

Recorded at Cathedral Coffee.

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