Shot of Digital Health Therapy Podcast By Eugene Borukhovich and Jim Joyce cover art

Shot of Digital Health Therapy

Shot of Digital Health Therapy

By: Eugene Borukhovich and Jim Joyce
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 A meticulously un-produced YouTube and Podcast series featuring Jim Joyce and Eugene Borukhovich.2020-2021 Eugene Borukhovich and Jim Joyce Economics Hygiene & Healthy Living
Episodes
  • Owen McCarthy: Cowbells, Code, and Campaign Trails

    Owen McCarthy: Cowbells, Code, and Campaign Trails
    Jul 3 2025
    On this episode of #TheShot of #DigitalHealth Therapy, Jim Joyce and I went from cowbells to code to campaign trails with the one and only Owen McCarthy. We covered a LOT: ✅ Bootstrapping MedRhythms from a napkin sketch to FDA approval ✅ Licensing Stevie Wonder’s music to help stroke patients walk again ✅ Why Maine needs robotic homes (and maybe fewer regulations) ✅ How it feels to run for Governor with a quick thought on the Big Beautiful Bill ✅ oh... and even spoke about the very real Uncle Thump (not Trump) Owen’s journey from logging trucks to legislative vision is the very definition of full circle. And spoiler: you don’t want to miss his advice to future founders 👇 Fun Mentions as always: Steve Seuntjens Marco Mohwinckel Roberto Ascione William Stevens Tech Tour Brian Harris Ann Mond Johnson Megan Coder 00:00–02:00 — Opening from Switzerland: Cowbells, Confessions & TechTour Hosts kick off with scenic vibes and introduce Owen from a mountaintop moment. 02:00–04:30 — Roots in Rural Maine: Logging, Cows & College Dreams Owen shares his upbringing in Patten, Maine, with stories of family, hard work, and dad’s unforgettable advice. 04:30–08:30 — From Engineering to Entrepreneurship: How MedRhythms Started From water treatment sales to Harvard to building a healthtech company with heart (and rhythm). 08:30–14:00 — Bootstrapping to Breakthrough: MedRhythms, Brian Harris & Real Outcomes The early days of therapy, scaling manually, and why universal music licensing took 18 months. 14:00–16:30 — Working with Stevie Wonder: Music, IP, and Big Biz Buy-In The surprising (and charming) tale of pitching Universal and name-dropping Stevie mid-deal. 16:30–21:00 — Defining DTx: Alliance Building, Policy Work, and Lessons Learned What it takes to create an industry from scratch, and why “starting with reimbursement” matters. 21:00–24:00 — The Case for Rural Tech: Healthcare Access in Remote Maine Why digital care and EMS are urgent lifelines in the U.S.’s oldest and second-most rural state. 24:00–27:30 — Jumping into Politics: What Drove Owen to Run for Governor Owen reflects on his decision to run, family conversations, and chasing calm in the hurricane. 27:30–37:30 — Platform Breakdown: Housing, Energy, Healthcare & Modular Dreams A detailed look at his policies: robotic homes, energy equity, and cancer care via telehealth. 37:30–43:00 — Legacy, Leadership & Advice to Future Founders From Uncle Thump to reimbursement-first strategy, Owen gets real about impact and longevity.
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    44 mins
  • Pat Sukhum: From Health Tech Pioneer to Mentorship Champion

    Pat Sukhum: From Health Tech Pioneer to Mentorship Champion
    Jun 26 2025
    Who knew that picking up that Yellow pages at age 24 would lead to Big Brothers Big Sisters Twin Cities ? In this episode #169 of #TheShot of #DigitalHealth Therapy, Jim Joyce & I spoke to Pat Sukhum who took us from attic-living startup grit to changing lives at scale - 2200 youths and counting. We talked Definity Health (sold to United), RedBrick Health (sold to Virgin), Thai food, and why the humble leader is the fiercest force for good. There’s wisdom, there’s vulnerability, there’s even an IRS - Harvard study drop. Pat proves you can be both a CEO and a sidekick, and still lead with heart. Just a few highlights: 🧒 Mentorship isn’t charity, it’s shared transformation. 🤝 Relationships power nonprofit scale and social change. 🧭 Belief plus humility = true leadership growth. 💙 Oh - and don’t forget to say hi to your inner shy kid. Fun mentions as always: John Brownlee Kyle Rolfing Dave Dickey Anthony Miller Daniel Couchman Kendall TimestampTopic Summary[00:00:00]–[00:02:00]Show intro and Pat joins the session[00:02:00]–[00:04:00]Pat’s Minnesota roots and Thai-American identity[00:04:00]–[00:07:00]Early assimilation and family background[00:07:00]–[00:10:00]High school, identity crisis, and Carleton College[00:10:00]–[00:13:00]Deloitte days and founding Definity Health[00:13:00]–[00:17:00]The Big Brothers Big Sisters call and early match[00:17:00]–[00:22:00]Consumer-driven care and Definity’s acquisition[00:22:00]–[00:26:00]RedBrick Health and behavior change lessons[00:26:00]–[00:30:00]Consulting, Bind, and learning to sell[00:30:00]–[00:45:00]CEO transition, mission-driven work, and future vision
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    50 mins
  • Anne Fleischer: From Intelligent Bricks to Global Obesity Solutions at Novo Nordisk

    Anne Fleischer: From Intelligent Bricks to Global Obesity Solutions at Novo Nordisk
    Jun 18 2025
    ⚠️ Warning: Listening to this episode may cause spontaneous inspiration, side effects include rethinking innovation, falling in love with Denmark, and Googling “intelligent bricks.” Meet Anne C. Fleischer — engineer, innovator, former LEO Pharma exec, and now leading Consumer Engagement & New Business Models for Obesity at Novo Nordisk. She grew up in a village so small that your soccer team was whoever showed up to class that day. She wanted to be a helicopter pilot or a doctor, but got motion sickness and couldn’t get into med school...... So she built a new path- literally - constructing heart pump mannequins, NFC-enabled pavement tiles, and eventually digital health products that helped millions. 💥 This episode is a masterclass in doing things differently—with a sense of humor, a killer vision, and a very Danish ability to keep it real. PS. See the link below in comments for a new partnerships portal that the team at Novo announced today at HLTH Europe Fun mentions as always: Malin Johansson Anish Shindore Steve Seuntjens Erik de Heus SkinVision Chandana Fitzgerald Jonathan Weiner Rich Scarfo HLTH Inc. Michael Pace Marina Borukhovich Ali Hashemi Tom Hale 00:00 From Danish Countryside to Dreams of Medicine 07:00 Engineering Meets Creativity 11:00 Building Intelligent Bricks & Early Innovations 13:00 From Fuel Cells to Pharma Strategy 15:00 Founding Leo Innovation Lab 19:00 Build vs. Buy: Pharma’s Digital Dilemma 22:00 Creating Leo Ventures 24:00 Novo Nordisk: Tackling Obesity with Empathy 29:00 Feelings That Shape Health Outcomes 44:00 Anne’s Advice: Speak Boldly, Share Your Purpose
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    48 mins
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