Episodes

  • #7 - Peek & Cloppenburg

    #7 - Peek & Cloppenburg
    Oct 26 2022
    In episode #7 of the Sheeptank Podcast, we dive into the world of Peek & Cloppenburg. Join me as Yara pitches a bold vision for transforming this traditional retailer into a fashion powerhouse through a hybrid online and offline shopping experience. Yara introduces an innovative business model focused on the fashion circular economy, emphasizing discovery, convenience, and access. However, our skeptical wolves, Alex and I, question the feasibility of such a transformation given Peek & Cloppenburg's current state. Can they truly pivot to a sustainable, service-oriented model, or is it too late? Tune in to hear our lively discussion and whether Yara can sway us to invest in this ambitious venture. If you have thoughts or suggestions, connect with us on LinkedIn or Twitter.
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    8 mins
  • #3 - Picnic

    #3 - Picnic
    May 11 2022
    In this episode of the Sheeptank Podcast - Migration, titled Picnic, I welcome Yara, our sheep for the day, who pitches Picnic's expansion into Germany. Yara, dressed as a sheep, outlines Picnic's unique approach to online supermarkets, emphasizing their efficient milk run system and sustainable logistics. Despite skepticism from our wolves, Alex and Gido, about the speed of expansion and financial losses, Yara presents compelling arguments for investment, highlighting Picnic's strong customer base and potential for growth. The episode concludes with a cautious yet optimistic decision to invest, contingent on further expansion. Join us as we explore the dynamics of Picnic's business model and its potential impact on the FMCG digitization landscape. Don't forget to subscribe and reach out if you have a business model you'd like us to evaluate.
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    9 mins
  • #8 - VanMoof

    #8 - VanMoof
    Oct 26 2022
    In this episode of the Sheeptank Podcast - Migration, I take on the role of the sheep to pitch VanMoof, the innovative Dutch bicycle company aiming to get a billion people on bikes. Our unique approach involves controlling every aspect of production and distribution, which has led to a surge in demand during the pandemic. However, to reach our ambitious goal, we need investment to expand globally and introduce a more affordable bike model. While Yara supports the idea with conditions, Alex raises concerns about customer feedback and scaling challenges. Tune in to hear the lively debate and discover if VanMoof can secure the funding needed for its next big leap. As always, we welcome your suggestions for future episodes on LinkedIn or Twitter. aff09a90-1f6e-11f0-8edc-c70d047ce45d
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    7 mins
  • #0 - Welcome to Sheeptank

    #0 - Welcome to Sheeptank
    Apr 20 2022
    Welcome to the debut episode of the Sheeptank Podcast - Migration. If you're in the commerce industry or intrigued by diverse business models, this podcast is tailored for you. In each bite-sized, 5-minute episode, we dive into a unique business case, presenting it in our signature Sheeptank style. I, Guido Janssen, your host and global business and technology evangelist at Spiker, will be joined by Alexander Graf, co-founder and co-CEO of Spiker, and Yara Moulton, our director of business consulting. One of us will embody the business as the sheep, defending its model, while the others play the wolves, scrutinizing and deciding on its investment potential. Subscribe now to catch all our commerce insights and maybe even see your suggested case featured. Join us as we explore the fascinating world of business models.
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    2 mins
  • #6 - AllBirds

    #6 - AllBirds
    Oct 26 2022
    In this episode of the Sheeptank Podcast, I dive into the intriguing world of AllBirds, your favorite shoe brand known for its comfort and sustainability. Join me as Alex pitches the brand's bold new strategy to expand into wholesale markets, aiming to recover from an 80% drop in value. Despite challenges, AllBirds remains committed to eco-friendly production and capturing the attention of trendsetters like Elon Musk. Listen as our skeptical wolves question the brand's competitive edge against giants like Nike and Adidas, while debating the potential profitability of this strategic pivot. Will AllBirds secure the investment needed to soar again, or will they face another hurdle? Tune in to find out and discover whether AllBirds can redefine its path to success.
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    6 mins
  • #5 - Netflix

    #5 - Netflix
    Aug 12 2022
    In this episode of the Sheeptank Podcast, I dive into Netflix's evolving business model and its recent challenges with subscriber retention. Inspired by insights from Bob Iger, I explore Netflix's strategy to introduce a lower-priced, ad-supported tier to maintain and grow its subscriber base. This new approach aims to attract budget-conscious users while leveraging Netflix's vast data to offer targeted advertising. I also discuss potential expansions into the metaverse, drawing parallels with companies like Uber and Airbnb. Joining me are skeptical wolves Alex and another guest, who weigh in on the viability of these strategies. Tune in to hear if Netflix's innovative tactics can secure your investment and keep it at the forefront of the streaming industry.
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    9 mins
  • #4 - Gucci

    #4 - Gucci
    Aug 12 2022
    In this episode of the Sheeptank Podcast - Migration, titled "Gucci," we dive into the world of luxury fashion in the Metaverse. I, along with Yara, take on the role of the wolves as Alex pitches Gucci's ambitious venture into Roblox. Gucci has launched a virtual piazza called Gucci Town, complete with mini-games and a creative corner, aiming to establish itself as a leading luxury brand in Web 3.0. Despite investing $20 million, Alex suggests further investment to expand beyond Roblox. However, Yara and I remain skeptical, questioning the return on investment and the disconnect between Gucci's offline brand and the online gaming audience. Can Gucci bridge the gap and capitalize on this digital frontier? Tune in to explore the challenges and opportunities of luxury in the Metaverse. Share your thoughts and suggestions for future episodes on LinkedIn or Twitter.
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    7 mins
  • #2 - Macy's

    #2 - Macy's
    May 11 2022
    In this episode of the Sheeptank Podcast - Migration, we dive into Macy's latest venture as Alex pitches a bold new idea: transforming Macy's online presence into a curated marketplace. With Macy's brick-and-mortar stores facing challenges, Alex argues that expanding their e-commerce offerings could revitalize the brand. I, along with Yara, play the role of the wolves, scrutinizing Alex's proposal. We explore whether this marketplace can truly enhance Macy's omni-channel strategy and inspire customers with a wider assortment of brands. Can Macy's carve out a unique space in the competitive marketplace landscape? Tune in to hear our verdict and see if Alex's idea is a sheep or a wolf in disguise. Join us next week for another exciting pitch from Yara.
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    9 mins
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