Selling or Serving: Is Your Firm Truly Client-Centric?
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Selling or Serving: Is Your Firm Truly Client-Centric?
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About this listen
Professional Services. It's in the name. If you're in professional services, you're in the business of SERVING clients.
On this episode of Breaking BizDev, John and Mark take a look at the transformative power of adopting a client-centric mindset in marketing and sales activities. Listen to this episode and you'll hear:
- From selling to serving—an overview of the core mindset shift
- Where firms get it wrong
- What a client success mindset looks like in practice
- How to build the culture that supports it
- What this unlocks for firm growth
Connect with Mark on LinkedIn: https://www.linkedin.com/in/markhwainwright/
Connect with John on LinkedIn: https://www.linkedin.com/in/johntyreman/
www.breakingbizdev.com
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