In this episode, Julien speaks with Steffen Müller, head of Salesforce's Sustainability & Transformation Advisory team, about how companies can align technology, data, and AI with their ecological goals. From carbon accounting to AI’s environmental impact, they explore how sustainability is becoming a core business strategy—not just a compliance issue.

Episode timestamps
00:00 Introduction – The shifting context for business and Stefan Müller’s journey

02:50 Why some companies are backpedaling on sustainability—and why others are not

05:30 Corporate ecological transition: Where are we really?

07:30 Finance and nature: Understanding the $7 trillion gap

09:20 Geopolitical contrasts: US, EU, and China in the sustainability race

12:30 Beyond carbon: Measuring waste, water, and biodiversity impact

15:00 Tackling Scope 3: From spend-based data to real supplier metrics

18:15 Ensuring data integrity: Verification, auditability, and trust

22:00 AI’s footprint: The hidden environmental cost of artificial intelligence

27:30 Designing sustainable AI: Small models, smart principles, and market influence

32:00 AI for good: Empowering farmers, NGOs, and regenerative practices

34:20 The rise of the “sustainability technologist” and evolving team structures

36:40 From dashboards to decisions: Embedding sustainability in business systems

40:10 Case study: Manufacturing, CRM integration, and incentivizing low-impact choices

44:30 Regenerative business: Tech as a tool—if used with intent

47:50 The reboot button: Rethinking the concept of “we”

51:30 Closing thoughts and a call for integrity-driven transformation

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In this episode, Julien speaks with Alexandra Palt, recently appointed President of WWF France. Alexandra shares her unique journey from human rights lawyer to Chief Sustainability Officer at L'Oreal, where she drove ambitious transformation, to leading France's largest environmental NGO. The conversation explores the challenges of driving sustainability from within large corporations, the structural hurdles faced when profit and sustainability collide, insights from her experience navigating the "sustainability hype" and backlash, and her research on ethical leadership and the virtues necessary for leaders today. Alexandra also discusses the role of NGOs like WWF, the importance of local action and cooperation, and identifies the awareness of sustainable value chains as an underrated solution for businesses. This episode offers a profound look at navigating complex environmental and social challenges and redefining impact.

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"Reboot Business" podcast host Julian Devaureix interviews Otto Scharmer, a senior lecturer at MIT and creator of Theory U, about navigating the current radical transformation of the business world due to social, energy, and environmental demands. Scharmer discusses systems thinking as a way to understand interconnected global crises like ecological damage, socioeconomic inequality, and mental health issues, emphasizing that these are symptoms of deeper disconnects. He introduces Theory U as a framework and set of tools for achieving organizational and societal change by shifting consciousness and enabling systems to see and sense themselves more fully. The conversation highlights the power of attention as crucial for individuals and leaders to intentionally shape the future and move from reactive patterns to co-creative action, advocating for personal awareness practices, deep listening in small groups, and aligning work with purpose to foster widespread change starting at the individual level.

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