• Real Talk for Admins on Content, Conferences, and Agentforce

  • Mar 27 2025
  • Length: 26 mins
  • Podcast

Real Talk for Admins on Content, Conferences, and Agentforce

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  • Real Talk for Admins on Content, Conferences, and Agentforce Today on the Salesforce Admins Podcast, we talk to Joy Shutters-Helbing, Senior Manager of Salesforce Practice at Captech and Salesforce MVP Hall-of-Famer, and Mike Reynolds, Senior Product Marketing Manager at Slack. Join us as we chat about creating community content, navigating conference submissions, and their new podcast, the Jam Pod. You should subscribe for the full episode, but here are a few takeaways from our conversation with Joy Shutters-Helbing and Mike Reynolds. Catch Mike and Joy (and me) on The Jam Pod Mike and Joy are movers and shakers in the Salesforce community. Joy’s in the Salesforce MVP Hall of Fame, hosts MVP office hours on the first and third Friday of every month, and has spoken at Dreamforce, TDX, and tons of community conferences. Mike has helped create 13 different Salesforce certifications as a Credential Ambassador, and he’s a regular speaker at conferences big and small. Together, Joy and Mike are the dynamic duo behind the Jam Pod, where they talk to folks in the Salesforce ecosystem about everything from hiring to technical talks to highlights from the release notes. In fact, they just had me on the pod to talk about the Salesforce community, so be sure to check that out at the link below. How to come up with ideas for Salesforce presentations and content As veteran speakers and content creators, Joy and Mike want to know that you have what it takes to give a Salesforce presentation. In their experience, most people fall into one of two camps: I don’t feel like anything I have is important enough to share with anyone. I have something to share, but I don’t know where to start. If you’re in camp number one, it’s important to remember that you’re an expert on your own business’s problems, and how you solved them can help someone else facing a similar issue. “When you’ve toiled over a solution and, all of a sudden, it works and you stand up and do some sort of victory dance, that is the thing you should be sharing,” Joy says. If you’re ready to give a Salesforce talk but don’t know where to start If you’re in camp number two, where you think you could share something but you don’t know how to get started, Mike recommends following Salesforce Evangelists & Advocates and event organizers on social media to hear about calls for speakers. I’ve included a few links below for Midwest and Florida Dreamin’, and Mid-Atlantic Dreamin’ is right around the corner. Smaller events like community groups and conferences are a great place to polish your presentation and practice your public speaking skills. And while you might not feel ready for the Dreamforce stage just yet, you can submit topics you’d like to hear more about or even nominate someone to give a talk. There’s a lot more great stuff from Mike and Joy about giving presentations and creating great Salesforce content, so be sure to listen to the full episode. And don’t forget to subscribe to the Salesforce Admins Podcast so you can catch us every Thursday. Podcast swag Salesforce Admins on the Trailhead Store Learn more Listen to Mike on The Jam Podcast here Salesforce Admins Podcast Episode: Unlocking Salesforce Efficiency with Joy Shutters-Helbing How I Solved It: Get Agentforce Ready: Move From Profiles to Permission Sets | How I Solved It with Mike Reynolds Squire Kerschner on the first episode of The Jam Podcast Midwest Dreamin’ Call for Speakers Florida Dreamin’ Call for Presentations Admin Trailblazers Group Admin Trailblazers Community Group Social Joy on LinkedIn Mike on LinkedIn Salesforce Admins on LinkedIn Salesforce Admins on X Mike on Bluesky social Mike on Threads Mike on TikTok Mike on X Love our podcasts? Subscribe today or review us on iTunes! Full show transcript Mike Gerholdt: This week on the Salesforce Admins Podcast, we're jamming, literally, with Joy Shutters-Helbing and Mike Reynolds about creating community content, navigating conference submissions, and yes, even launching a podcast of their own. It's called The JAM Pod. I listen to it, do you? Joy is a longtime Salesforce MVP Hall of Famer, community group leader, and admin extraordinaire with over 21 years of experience. Mike is a Salesforce credential ambassador, known for his deep knowledge on permission sets, permissions, and profiles, and now, he works with Slack. Before we get into this episode, be sure to follow the Salesforce Admins Podcast wherever you listen to podcasts. That way, you get a fresh episode every Thursday, right on your phone. With that, let's jump into the conversation with Joy and Mike. Joy and Mike, welcome to the podcast. Joy Shutters-Helbing: Hi. Mike Reynolds: Thank you. Joy Shutters-Helbing: Thank you. Mike Gerholdt: Joy, let's start with you. You've been in the community, you've actually been on the Salesforce Admins Podcast before, ...
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