The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

By: Darcy Sullivan Marketing Strategist & SEO Expert // Propel Marketing & Design
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  • Summary

  • Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of digital marketing to help you thrive in today's competitive landscape.

    Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence and reach more potential clients. Whether you're just starting out or have an established clinic, we'll equip you with proven tactics to master the art of online marketing.

    In each episode, we'll explore topics like local search engine optimization (SEO), website design, social media marketing, content creation, helpful marketing tools, AI, and more. You'll learn how to effectively leverage these tools to increase your online visibility, engage with your target audience, and ultimately drive more traffic to your practice.


    From understanding the latest marketing trends to implementing best practices, we'll break down complex concepts into easy-to-understand nuggets of wisdom. You’ll get practical tips to help you stay ahead of the curve and outshine your competition.

    Get ready to unlock the secrets of successful clinic marketing and propel your healthcare business to new heights. Join us on this exciting journey and discover how to attract more patients, build a strong online reputation, get coveted Google recognition, and establish your practice as the go-to destination for exceptional services.

    The Clinic Marketing Podcast – your ultimate companion for growth, success, and a thriving chiropractic, physical therapy, acupuncture, or wellness practice in the digital age.

    Tune in to The Clinic Marketing Podcast, previously called Propel Your Practice Podcast, where we simplify digital marketing into easy-to-follow steps, empowering you to implement these strategies and see real results. Don't miss out on the opportunity to take your clinic’s marketing to the next level.

    For more details, visit Propel Marketing & Design. Join us on this exciting journey, and let's propel your clinic’s success together!


    For more details, visit: https://propelyourcompany.com/

    © 2025 Propel Marketing & Design
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Episodes
  • How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111

    How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111
    Apr 28 2025

    We're diving into the essentials of website tracking for clinic owners who want to understand their performance without getting overwhelmed by data.

    A listener of The Clinic Marketing Podcast asked:

    “I just set up my new website. I know it’s important to track how it’s performing, but without getting overwhelmed… Where should I start? What should I be looking at in Google Analytics and other tools?”

    Such a good question—and one I know a lot of clinic owners wonder about, especially when they’ve just launched a new site and aren’t sure what to expect next.


    So, in this episode, we’re going to break down:

    • What “good performance” actually looks like for a clinic website
    • Which tools to use
    • And what to focus on inside Google Analytics—without drowning in data


    Let’s get into it.

    Episode webpage: Tracking Website Performance Without Drowning in Data

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    15 mins
  • Google Business Profile: 5 Often Overlooked Strategies | Google Maps | Local SEO [Propel Playback]

    Google Business Profile: 5 Often Overlooked Strategies | Google Maps | Local SEO [Propel Playback]
    Apr 24 2025

    Learn five advanced strategies to boost your Google Business Profile listing and help your clinic stand out from competitors, focusing on tactics that most businesses overlook. [🎧 Popular episode replay]

    📌 Episode Webpage -- Boost Your Google Business Profile: 5 Advanced Strategies

    ⚡ Download FREE Guide -- Google Business Profile Listing
    Ultimate Guide

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    14 mins
  • Is Thin Content Hurting Your SEO? Here’s What Every Clinic Owner Needs to Know | Ep. 110

    Is Thin Content Hurting Your SEO? Here’s What Every Clinic Owner Needs to Know | Ep. 110
    Apr 21 2025

    Ever wonder why your beautifully designed clinic website isn't bringing in new patients? The answer might be more straightforward than you think. Thin content – pages with minimal substance – could silently sabotage your SEO efforts regardless of how polished your website appears. 🔎

    ⚡ Episode Webpage and show notes - Thin Website Content: The Silent SEO Killer

    Many healthcare providers fall into this common trap. They invest in stunning website designs but neglect what Google truly values: substantial, valuable content that addresses patient questions and demonstrates expertise. This episode pulls back the curtain on a problem affecting countless clinic websites.

    The consequences are severe but fixable.

    When Google encounters these sparse pages, it quickly determines there's insufficient value to rank well in search results. Potential patients who do find you bounce away quickly without booking appointments.

    The good news? Even small improvements to your most important pages can make a significant difference.

    Whether you're a chiropractor, physical therapist, dentist, or other healthcare provider, this episode provides actionable steps to transform your thin content into rich, valuable resources that both Google and patients will appreciate.

    Don't let your beautiful website go to waste – make sure your content is working as hard as your design. Ready to determine if thin content is holding your practice back?

    ⚡ Episode Webpage and show notes - Thin Website Content: The Silent SEO Killer

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    12 mins
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