The #1 Skill Amazon Sellers Need to Scale (It’s Not More Tools)

If you get hit by a bus and your business falls apart—you don’t own a business, you own a job.

In this episode, Will Christensen, founder of Entrepreneur's Apprentice and DataAutomation, reveals why the real unlock for Amazon and e-commerce sellers isn’t more tools or another COO—it’s hiring a systems-minded apprentice.

Forget the endless VA churn and team burnout. Learn how to find the right kind of support to scale without losing your mind. Plus, Will breaks down a powerful lead gen method that doesn’t rely on cold spam (and why it works 10x better).

⏱ TIMESTAMPS:
00:00 – If you get hit by a bus… your biz dies
01:20 – Why COOs and VAs often don’t work for founders
03:08 – What is an apprentice, really?
04:45 – The difference between followers vs. creators
06:07 – The “hybrid” role founders actually need
07:56 – Why an apprentice frees you up 10x faster than a VA
09:53 – How to test for humility, creativity, and fit
11:32 – What your job post should actually say
13:30 – Blind tests: the genius hack to vetting hires
15:21 – Will’s no-spam lead gen system
18:32 – Podcasts, roundtables, and Serve First outreach
20:33 – How Seller Candy uses partnerships to grow
23:05 – Will’s final take: Buy back your time—or get left behind
24:10 – Where to connect with Will
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Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation)
Website: www.equityhammer.com
www.EntrepreneursApprentice.com
www.DataAutomation.com
X: https://x.com/DataAutomation1
LinkedIn: https://www.linkedin.com/in/will-christensen

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish

Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

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