
Optimizing the Debt Recovery Funnel: E-Commerce Lessons that Debt Buyers Can Learn from Amazon | Ep. 232
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About this listen
In this episode of Receivables Podcast, host Adam Parks welcomes Kristyn Leffler, VP of Strategy, Integration & Analytics at Resurgent Capital Services, for a deep dive into digital debt collection strategies that align with today’s consumer expectations. From brand awareness to the final payment click, Kristyn explores how debt buyers and collectors can transform their approach by learning from e-commerce giants.
Expect to gain tactical insight on optimizing the debt recovery funnel, building brand consistency, and measuring digital success using tools like Google Analytics. Plus, Kristyn unpacks how the "abandoned cart" model, "attention saturation," and a customer-centric mindset can dramatically improve consumer engagement and results.
This is a must-listen for compliance professionals, digital marketers, and recovery strategists looking to modernize their outreach.
📌 Podcast Website: https://ReceivablesPodcast.com/videos/kristyn-leffler
📌 Guest Website: https://receivablesinfo.com
📌 Guest LinkedIn: https://www.linkedin.com/in/kristynbradyleffler
digital collection, customer journey, compliance, funnel conversion, debt strategy
#DebtRecovery #DigitalDebtCollection #ComplianceMarketing
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