Ned MacPherson, Founder of Endrock Growth and Analytics Podcast By cover art

Ned MacPherson, Founder of Endrock Growth and Analytics

Ned MacPherson, Founder of Endrock Growth and Analytics

Listen for free

View show details

About this listen

 Ned MacPherson, founder of Endrock Growth and Analytics, shares how he scaled and sold his agency. Starting as a data consultant in 2014, he built a CRO-focused agency, growing 60-100% annually before being acquired by Power Digital in 2023. He emphasizes cultural fit in M&A, the challenges of scaling a data-driven business, and using AI for execution but not analysis. Post-sale, his team continues growing rapidly within Power Digital, reinforcing the importance of strategy, execution, and the right partnerships.
No reviews yet