Masters of marketing Latam #59 | Mastercard | Conectando sentidos y pasiones: el poder de lo multisensorial en marketing
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Masters of marketing Latam #59 | Mastercard | Conectando sentidos y pasiones: el poder de lo multisensorial en marketing
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About this listen
En este episodio charlamos con Anahí Navarrete, Directora de Marketing para Argentina,
Uruguay y Paraguay de Mastercard, sobre cómo ha evolucionado la manera de estar cerca de los consumidores y cómo Mastercard viene abordando esos cambios a partir de un foco muy claro en lo multisensorial y las experiencias.
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