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Welcome to "The Checkout Point" by Blikket.co – your caffeinated source for eCommerce! Join Max and Rachel weekly for the latest updates and industry insights. Episode (#28) offers topics to boost your eCommerce IQ and inspire strategies.

In this episode, Max and Rachel explore microconversions—small actions that can boost business metrics. Learn how to unlock growth through strategies and success stories!

🔥 This Week’s Highlights Include:

• Understand the Evolution of UX and Product Designers: Dive into Alex from Blikket's article in Fast Company discussing the vast earning disparities and AI’s impact on these key roles.
• Shopify Teams Up with Akeneo: Learn why this collaboration could be transformative for eCommerce merchants looking to streamline their operations.
• Adaptive Strategies for Market Shifts: Explore how businesses are creatively responding to new tariffs and technological advancements.
• Generational Shift in Consumer Behavior: Gain insights into Gen Z's purchasing preferences, especially around sustainable logistics.
• AI’s Role in Reshaping Shopping: Look at how major corporations use AI in novel ways, including in disaster relief efforts, to enhance consumer experiences.

🌟 Top Takeaways:

• 🎯 Unleash the potential of microconversions.
• 📊 Get the scoop on cutting-edge eCommerce tech and partnerships.
• 🌍 Adapt and thrive amidst economic and technological shifts.
• 🏆 Understand the subtle yet profound impact of generational change in eCommerce.
• 📈 Learn from big players effectively utilizing AI in the market.

💡 Don’t miss out on these compelling discussions! Subscribe today to stay ahead in the fast-evolving world of eCommerce. Visit us at Blikket.co to tune in and discover how you can propel your eCommerce business forward. Join Max and Rachel for an informative ride at "The Checkout Point"!

👉 Subscribe and tune in weekly on Blikket.co for your dose of eCommerce expertise and be sure to follow us for the latest updates and insights. Your next big opportunity starts here!

List of resources, suggested materials, and social media handles:

• LinkedIn
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• Twitter
• Facebook

Call to action & contact info

• Our blog
• Want to be a guest? checkoutpoint@Blikket.co

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Thanks for tuning into this week’s episode of 'The Checkout Point.' We hope you found our insights into the eCommerce world both informative and inspiring.

Keep the conversation going by following us on Twitter at @blikket_co, follow us on LinkedIn and on Instagram @blikket.co.
For more in-depth analysis and the latest eCommerce trends, visit our website at blikket.co.

If you enjoyed today's roundup, please consider leaving a review and sharing the podcast with your network. We value your support and feedback. Join us next week for more updates from the digital marketplace. Until then, stay curious and keep innovating.

This is Max, signing off.