Welcome to IT’S ALL ABOUT WHO YOU KNOW, with host, Craig Turner from Momentum – The Business Growth Agency. On our podcast, Craig interviews executives from Chambers of Commerce around the United States and Canada, tapping into their expertise on how to get the most value from your business associations, how their organizations are serving their members and what’s happening in their market for companies looking to grow there.

This episode, Craig welcomes Henry Florsheim, President & CEO for the Wichita Falls (TX) Chamber of Commerce. Join Craig and Henry for their conversation about the strength that the chamber of commerce has in its community, and the importance of using that position to effect positive change. Learn how the unique challenges of the pandemic led Henry and his team to discover the sheer power of live video, and how they've been able to engage, at times, thousands of stakeholders in the most timely and important conversations in their community (seriously - if you're a chamber of commerce, you need to listen to this episode, particularly starting at the 16:04 mark!). The Wichita Falls Chamber of Commerce is hitting home run after home run, is a major part of significant, positive change in the community, and Henry tells us what it all means. 

1:09 - Intro - Henry Florsheim, President & CEO, Wichita Falls Chamber of Commerce

3:06 - About the Wichita Falls Chamber of Commerce

6:04 - Wichita Falls - Opportunities and Challenges

8:53 - Effecting Change

14:52 - The Chamber's Public Image

16:04 - Pandemic Flexibility and Discovering Live Video

23:45 - Focus on the Future

26:27 - Third-Party Validation of Your Mission

28:34 - "What Gets You Up in the Morning?"

31:03 - "If You Had a Blank Check..."

34:01 - Inspirations

37:56 - Closing and More Info

For more information on the Wichita Falls (TX) Chamber of Commerce,
visit www.wichitafallschamber.com