• Enter the AI Lab

  • Mar 20 2025
  • Length: 48 mins
  • Podcast
  • Summary

  • Enter the AI Lab: Insights from LinkedIn Polls and AI Literature Reviews

    In this episode of the Behavioral Design Podcast, hosts Samuel Salzer and Aline Holzwarth explore how AI is shaping behavioral design processes—from discovery to testing. They revisit insights from past LinkedIn polls, analyzing audience perspectives on which phases of behavioral design are best suited for AI augmentation and where human expertise remains crucial.

    The discussion then shifts to AI-driven literature reviews, comparing the effectiveness of various AI tools for synthesizing research. Samuel and Aline assess the strengths and weaknesses of different platforms, diving into key performance metrics like quality, speed, and cost, and debating the risks of over-reliance on AI-generated research without human oversight.

    The episode also introduces Nuance’s AI Lab, highlighting upcoming projects focused on AI-driven behavioral science innovations. The conversation concludes with a Behavioral Redesign series case study on Peloton, offering a fresh take on how AI and behavioral insights can reshape product experiences.

    If you're interested in the intersection of AI, behavioral science, and research methodologies, this episode is packed with insights on where AI is excelling—and where caution is needed.


    LINKS:

    • Nuance AI Lab: Website


    TIMESTAMPS:
    00:00 Introduction and Recap of Last Year's AI Polls
    06:27 AI's Strengths in Literature Review
    15:12 Emerging AI Tools for Research
    19:31 Evaluating AI Tools for Literature Reviews
    23:57 Comparing Chinese and American AI Tools
    26:01 Evaluating Literature Review Outputs
    28:12 Critical Analysis and Human Oversight
    35:19 The Worst Performing Model
    37:21 Introducing Nuance's AI Lab
    38:51 Behavioral Redesign Series: Peloton Example
    45:21 Podcast Highlights and Future Guests

    --

    Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at hello@nuancebehavior.com or book a call directly on our website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠nuancebehavior.com.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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