Embedded Insiders

By: Embedded Computing Design
  • Summary

  • Hosted on the www.embeddedcomputing.com website, the Embedded Insiders Podcast is a fun electronics talk show for hardware design engineers, software developers, and academics. Organized by Tiera Oliver, Associate Editor, and Rich Nass, EVP, of Embedded Computing Design, each episode highlights embedded industry veterans who tackle trends, news, and new products for the embedded, IoT, automotive, security, artificial intelligence, edge computing, and other technology marketplaces in a light and accessible format.


    © 2025 Embedded Insiders
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Episodes
  • AI in Healthcare, Reverse-Engineering, and Industry Acquisitions
    Apr 17 2025

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    In this episode of Embedded Insiders, Editor-in-Chief Ken Briodagh sits down with Marten Smith, Principal Segment Manager for the Medical and Health Segment at Microchip Technology. Together, they explore how Microchip supports innovation in the medical field, navigates stringent security standards, and tackles the challenges of certifying new medical devices. They also discuss how advancements in AI are paving the way for improved patient care.

    Next, Rich and Vin return for another Dev Talk, featuring Tim Blazytko, emproof’s Chief Scientist, Head of Engineering, and Co-Founder. The trio delves into the art and science of reverse-engineering, sharing insights from the field.

    But first, Rich and Ken kick off the episode by unpacking some intriguing acquisitions in the computer components industry, shedding light on their implications for embedded computing.


    For more information, visit embeddedcomputing.com

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    1 hr and 14 mins
  • Evolving Chip Design: Challenges & Innovations with Atomera & Siemens EDA
    Apr 3 2025

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    In this episode of Embedded Insiders, Scott Bibaud, President and CEO of Atomera, explores the rising costs of semiconductor manufacturing and the challenges of scaling to advanced nodes like 3nm and 2nm. He breaks down the diminishing performance gains and the complexity of high-volume semiconductor architectures.

    Next, Rich and Scot Morrison, Vice President of Shift Left Software Product Management at Siemens EDA, discuss the growing specialization of chip design—and why development tools must evolve to keep up.

    But first, Rich and I examine Moore’s Law and whether the push for ever-smaller chips is truly the best path forward.


    For more information, visit embeddedcomputing.com

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    50 mins
  • The Road Ahead: Automotive Tech, Standards, and Safety for 2025
    Mar 20 2025

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    In this episode of Embedded Insiders, we’re joined by Jonathan Moore, Director of Advanced Systems at Exida, and John Ellis, USA President and Head of Product at Codethink. These industry leaders share their insights on the future of automotive technology, focusing on software engineering for 2025, along with key discussions on trust, safety, and evolving industry standards.

    But first, Rich and Ken are back from embedded world 2025 in Nuremberg to share highlights for those who couldn’t attend. They’ll cover the annual Best-in-Show awards, hands-on workshops, and emerging technologies shaping the future.


    For more information, visit embeddedcomputing.com

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    28 mins
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