
EP#03 How Tesla Rewrote the Auto Industry’s Strategy Rulebook
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About this listen
In this episode of NXT on Strategie, host Nivya unpacks how Tesla didn’t just enter the automotive world — it transformed it. From launching a premium electric sports car to building its own supply chain, Tesla’s bold moves turned it from a startup into a market leader. Discover how vertical integration, software-driven vehicles, and a mission-led brand helped Tesla reinvent the strategy playbook for the 21st century. If you're curious about innovation, disruption, and how to think beyond traditional business models — this episode is a must-listen.
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