Does it feel like you’ve grown or evolved, but your brand hasn’t caught up? Or maybe you’ve experienced a life quake or you’ve changed your services/offers and now what used to work doesn’t work. Here’s what to do when your online presence starts to feel like a version of you that no longer exists.

What You’ll Learn in This Episode:

• Going beyond the “box” - what a personal brand needs to be in 2025
• Embracing your personal evolution
• Reconnecting with a brand that feels like you

Episode Highlights & Time Stamps:
01:11 The Evolution of Personal Branding

06:30 Acknowledging Life Shifts and Brand Transformations

12:41 Finding Your Authentic Voice

18:57 The Power of Storytelling in Branding

24:39 Embracing Change and Connection

Resources & Links Mentioned:
Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

📩 Enjoyed this episode? Leave a review on [Apple Podcasts/Spotify] and tag me on social media so I can shout you out!

Listen on: Apple Podcasts Spotify

We often hear generic advice about how you never really fail,” bu maybe that’s the wrong way to look at it. Katy explores what it can look like to embrace failure and allow yourself ot move forward from it. With practice (and non generic advice) she reveals how she’s been able to cope with a season of failure.

What You’ll Learn in This Episode:

• Feeling your way through the failure,how to find the lessons in the failure.
• Owning your role in the failure- why extreme responsibility makes all the difference
• Executing from the failure- steps to create a new strategy for execution
• Katy shares a few of the tools she’s been using to create new thought patterns as she’s personally been reflecting on her past season of work.

Episode Highlights & Time Stamps:

• [06:04] - Embracing the emotion of the missed goal
• [11:54] - Your execution strategy minus the hokey pokey
• [21:20] - Katy provides personal insight into her past failures from the previous season

Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

📩 Enjoyed this episode? Leave a review on [Apple Podcasts/Spotify] and tag me on social media so I can shout you out!

Listen on: Apple Podcasts Spotify

In today’s episode, we unpack the power of storytelling for your sales. Katy walks you through the exact formula to ensure that your story is relevant to the audience and positions you as the guide in someone’s journey!

What You’ll Learn in This Episode:

• The Exact Formula to turn Likes into Sales
• Storytelling Formula for Sales
• How to Become a Guide in Someone’s Journey

Highlights from this episode:

• [04:16] - Katy Explains the Power of Storytelling for Sales
• [08:59] - Crafting Relatable Content
• [11:55] - The Formula for Effective Storytelling

Resources & Links Mentioned:
Here is the the post Katy referenced in the podcast.

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Connect with Katy:

• Instagram: @katywritescontent
• Website: www.katyursta.com
• Free Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

📩 Enjoyed this episode? Leave a review on [Apple Podcasts/Spotify] and tag me on social media so I can shout you out!