• Debuting the U.S. version of The Long & the Short of it

  • Apr 12 2025
  • Length: 34 mins
  • Podcast

Debuting the U.S. version of The Long & the Short of it

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  • Summary

  • "The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring this episode.
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