Welcome to a special series where I interview industry leaders LIVE during the NADA Show!

Meet Bruce Miller, Owner & Operator, Miller Motors & G & C Auto Sales & Service, Partner!

Join us as we follow the inspiring journey of a former salesperson turned independent car dealer, who shares his resilience and determination in the face of industry challenges. Listen as he discusses overcoming obstacles in the subprime used car market, adapting to market shifts, and maintaining a loyal team during tough times.

Despite battling terminal cancer for eight years, Bruce's motto "All Gas No Brakes" reflects his unwavering drive towards success. Discover his ambitious goal of owning 10 franchise dealerships and his message of perseverance, goal-setting, and never giving up on your dreams, even in the face of adversity. Tune in for a story of determination, growth, and seizing opportunities during difficult times.

Listen to his previous episode where he opens up about his life from salesperson to car dealer.

www.millermotorswestbank.com

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Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

🔥Check out our sponsors!🔥

CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Welcome to a special series where I interview industry leaders LIVE during the NADA Show!

Empowering car buyers and car dealers with as much information to enable great customer experiences and car deals! Microsoft Autos is shortening shopping time and making the experience finding a car much more fun for buyers! She tells us how it works for both parties. They are also able to provide much more personalized information to dealers when delivering opportunities to dealers to make communicating much more personalized!

In this episode, we sit down with Lizz Callaway from Microsoft Autos as she unveils an exciting new program designed to transform the way car buyers and dealers interact. Microsoft Autos: My Garage is a game-changing platform that offers a wide array of features to help you manage your car-related needs effortlessly.

Join us as we explore the key components of My Garage, which includes its revolutionary recall alerts system. By signing up for this free service, users can receive instant notifications about any safety recalls affecting their vehicle, ensuring peace of mind for themselves and their passengers.

Research Microsoft Autos and learn more about My Garage's market value tool that provides accurate estimates of car's worth based on various factors, empowering buyers to make informed decisions when selling or trading in their vehicle.

Stay informed and entertained with the latest automotive news, reviews, and videos available on My Garage. Whether you're a car enthusiast or simply looking to stay up to date with industry trends, this feature has something for everyone.

Tune in to learn more about Microsoft Autos: My Garage and how this innovative platform is set to revolutionize the way we manage our cars.

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Welcome to a special series where I interview industry leaders LIVE during the NADA Show!

Meet Jasen Rice, CEO/Owner of LotPop! We delve into the critical aspects of inventory management in the automotive industry, focusing on the challenges and strategies for success when it comes to handling inventory volume and gross. We explore the key principle of "Carry what you sell - sell what you carry" and how dealers can optimize their inventory to drive sales efficiency.

Jasen sheds light on the significance of the first 30 days in inventory turnover, emphasizing that a substantial percentage of cars, typically 60-70%, are sold within the initial 60 days. We discuss the impact of fast depreciation rates on inventory value and the evolving dynamics of managing inventory in today's market environment.

Moreover, we uncover the importance of lead management in maximizing sales opportunities, revealing that a significant portion of leads may not immediately convert into purchases. By reevaluating how dealers engage with leads, leveraging data analytics, and refining the sales process, dealers can tap into a goldmine of potential sales from both new and aged leads.

Jasen shares insights from a revealing study on lead conversion rates, highlighting the extended timeline for lead conversion and the need for persistent follow-up strategies. We explore the concept of "working the driveway, not the lead" and how this approach can transform dealerships' sales performance by prioritizing personalized customer interactions.

Furthermore, we discuss the power of leveraging data, customer behavior insights, and optimized sales processes to enhance lead conversion rates and maximize inventory turnover. By reevaluating how dealerships allocate resources to leads and inventory, dealers can unlock hidden sales opportunities and drive sustainable growth in a competitive market landscape.

Tune in to gain valuable strategies and actionable insights on how car dealerships can revolutionize their inventory management practices to boost sales performance and drive business success in the digital age!

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.