Crafting Bharat Brand Ki Baat

By: HT Smartcast Originals
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  • Summary

  • Welcome to Crafting Bharat: Brand Ki Baat—an industry-first podcast that takes listeners on an exclusive journey inside the world of brand creation. Hosted by Shubhreet Kaur, VP at Adfactors PR. This podcast is more than just stories of brands; it’s about the people who bring those brands to life. Crafting Bharat: Brand Ki Baat dives deep into the strategies, creativity, and challenges that fuel the journey of building iconic brands. From late nights to game-changing breakthroughs, we celebrate the unsung heroes who innovate and shape narratives that resonate with audiences across India and beyond. Join us as we explore the stories behind the brands that inspire and define success in today’s fast-paced, ever-evolving marketplace. This podcast brings you stories, lessons, and inspiration straight from the people who are immersed in the world of branding every single day.
    HTSmartcast
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Economics Leadership Management & Leadership Marketing Marketing & Sales
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Episodes
  • AI, Branding, and the Evolution of Communication

    AI, Branding, and the Evolution of Communication
    Apr 1 2025
    What does it really take to build an iconic brand? 🤔 Is it the power of storytelling? The precision of AI? Or the pull of purpose? On this episode of BrandKiBaat, host Shubhreet Kaur dives deep with Pramod Gummaraj, Founder & CEO, Aprecomm and Srivatsa T.J, VP & Founding Member, Broadnection to uncover what separates good brands from unforgettable ones. From decoding the role of AI in modern brand building to mastering PR in a noisy world, this conversation explores the real ingredients behind lasting brand impact. Tune in for bold ideas, real talk, and actionable insights straight from the people who are building the future of branding—one decision at a time.
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    28 mins
  • From Pitch to Purpose: How Brands Win

    From Pitch to Purpose: How Brands Win
    Mar 26 2025
    In a world overflowing with content, how can brands rise above the noise and stay memorable? On this episode of Brand Ki Baat, host Shubhreet Kaur is joined by Khamsang Phukon, JonoJug Communicationa nd Shalini Sharma, Hi-Kalpaa as they unpack the secrets to brand longevity, authentic storytelling, and building connections that truly matter. Whether you're a marketer, founder, or storyteller—this one's for you.
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    39 mins
  • Brand Strategy in the AI Era

    Brand Strategy in the AI Era
    Mar 21 2025
    What makes a brand story resonate in today’s digital world? In this insightful episode of Brand Ki Baat Bangalore, host Shubhreet Kaur sits down with Priya Patankar (Head of Communications, PhonePe) and Prasid Banerjee (Vice President, Adfactors PR) to unravel the art of impactful storytelling. From building trust to shaping thought leadership, discover how brands can craft narratives that not only connect—but convert. Don’t miss this conversation packed with real talk, sharp insights, and storytelling secrets!
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    33 mins
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