In this insightful and inspiring episode, Diane Shirchenko shares her journey from working as a registered nurse to becoming the managing partner of DiCAN, a leading Canadian fleet safety company. Diane opens up about building a values-driven business alongside her husband and brother, the pivotal role of relationships in her growth, and how she’s navigated the challenges of a male-dominated industry.

She brings wisdom, warmth, and honesty as she reflects on leadership, resilience, and the power of trusting your intuition—offering a refreshing take on what it really means to build a business with heart.

What You'll Learn in This Episode

• Why strong relationships are the foundation of lasting business success
• The importance of human connection in a digital world
• How Diane transitioned from healthcare to entrepreneurship with clarity and care
• The role intuition and resilience play in leading through change

Episode Chapters

00:00 Introduction to a Trailblazer
01:29 The Importance of Relationships in Business
04:28 Transitioning from Nursing to Fleet Safety
08:26 Building DiCAN: The Early Days
12:19 The Role of Human Interaction in Business
15:17 Navigating a Male-Dominated Industry
18:38 Adapting to Technological Changes
21:33 Handling Business Ups and Downs
24:35 Lessons Learned and Future Aspirations

Links

Connect with Diane:
Email: info@dicaninc.com/
Website: https://www.dicaninc.com/
Instagram: https://www.instagram.com/dicaninc/
LinkedIn: https://www.linkedin.com/company/dicaninc/

To work with me and make your next power move, visit:
https://theroadtoseven.com

Stay Connected

Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business – don’t miss it!

I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

To work with me and make your next power move, visit:
https://theroadtoseven.com

Follow me!

Instagram: @shelaghcummins

Twitter: @shelaghcummins

https://facebook.com/ShelaghCummins

https://linkedin.com/in/shelaghcummins