
Breaking the Auto Repair Mold with Moira Sheehan, Founder of CARma AutoCare
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Narrated by:
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About this listen
In this episode of BizBlend, we’re shifting gears with Moira Sheehan, founder of CARma AutoCare—a woman-led, family-owned auto repair business in Pooler, Georgia. With an MBA and a past life in corporate consulting, Moira turned her lifelong passion for cars into a mission-driven company that blends transparency, trust, and tech innovation. From confronting gender bias in the garage to integrating AI and community partnerships, Moira shares what it takes to lead with heart in a traditionally male-dominated field.
About the Guest: Moira Sheehan is the founder of CARma AutoCare, a progressive auto repair shop rooted in integrity, service, and empowerment. A lifelong car enthusiast with a background in business consulting, Moira has dedicated over 17 years to transforming the auto repair experience—especially for women. She’s also deeply involved with nonprofits supporting women and children and uses her platform to promote trust, education, and tech-savvy service in the automotive space.
Key Takeaways:
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Moira broke into the male-dominated auto repair industry after losing her consulting contracts during the 2007 recession.
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She leverages transparency, visual inspection reports, and honest communication to build customer trust.
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CARma AutoCare is redefining service with tech-forward features—remote diagnostics, AI-powered phone support, digital invoices, and lockbox pickups.
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Moira remains committed to fair pricing, quality parts, and kindness-driven leadership—values she refuses to compromise.
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Through partnerships with nonprofits, she supports women in crisis, donates refurbished cars, and mentors the next generation of female technicians.
Connect with Moira Sheehan: Website: https://www.carmaautocare.com (That’s Karma with a C: “Because we create great karma in auto repair”)
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