
230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith
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In this episode of CFO 4.0, host Hannah Munro chats with Karla Smith, CFO at Ogilvy UK, about her unique path to CFO and how finance operates at the heart of a creative, people-driven organisation.
Key topics covered include:
- Karla’s career journey from audit trainee to CFO
- How to succeed in senior finance roles with flexible hours and build mutual trust with your organisation.
- The role of finance in creative industries
- Building financial literacy across teams through internal training
- Approaching talent investment and balancing short-term results with long-term value.
- Tips for new CFOs on strategic planning, effective delegation, and building strong CEO partnerships.
Links mentioned:
- Karla's Linkedin
- Learn more about Ogilvy
- Explore other CFO 4.0 Podcast episodes here.
- Subscribe to our Podcast!
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