
Trust Factor
The Science of Creating High-Performance Companies
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Narrated by:
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Dan John Miller
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By:
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Paul J. Zak
About this listen
For decades, alarms have sounded about declining engagement. Yet companies continue to struggle with toxic cultures, and the low productivity and unhappiness that go with them.
Why is "culture" so difficult to improve? What makes so many good employees check out? Neuroscientist Paul Zak shows that innate brain functions hold the answers. It all boils down to trust.
When someone shows you trust, a feel-good jolt of oxytocin surges through your brain and triggers you to reciprocate. This simple mechanism creates a perpetual trust-building cycle - the key to changing stubborn workplace patterns. Drawing on his original research, Zak teases out science-backed insights for building high-trust organizations. Trust Factor opens a window on how brain chemicals affect behavior, why trust gets squashed, and ways to consciously stimulate it by celebrating effort, sharing information, promoting ownership, and more. The Ofactor(TM) survey, data, and examples support the action plans.
Engagement programs and monetary rewards are Band-Aids on broken bones. To get to the root of the problem, you've got to go deeper. Packed with examples from The Container Store, Zappos, and Herman Miller, Trust Factor harnesses our neurochemistry to effectively cultivate work places where trust, joy, and commitment compound naturally.
©2017 Paul J. Zak (P)2016 Brilliance Audio, all rights reserved. Published by arrangement with AMACOM, a division of American Management Association International, New York.Listeners also enjoyed...
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Most company's change initiatives fail. Yours don't have to.
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What listeners say about Trust Factor
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- Alexander D. Shohet
- 02-25-17
encapsulated a dozen management books into one
I read or listen to many business books this one is one of the best. it brings the latest research from the last ten years into a single place. great book, I highly recommend it
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4 people found this helpful
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- Carlos R.
- 12-16-17
Very usful toolkit to improve organizations
The research presented in this book are good news for everyone. Enterprises will have greater productivity and all colleges Will be happier.
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1 person found this helpful
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- King Harkinian
- 04-12-24
Very Insightful
I liked pretty much everything about but what I don't like is the macho-man sort of take on the book. The book doesn't have that angle and it's a bit odd to try to slam those two together. One thing the book makes clear: testosterone isnt all good regarding leadership. Leadership is selfless and team focussed. Of course, there is so much more to this book than that. The book is primarily about company culture and maximizing a healthy, productive environment. There needs to be control (in a healthy and positive way, the intentions are good) of company culture or the culture will control the company. People will be unproductive and lazy, unhappy etc.
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