The End of Big Audiobook By Nicco Mele cover art

The End of Big

How the Internet Makes David the New Goliath

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The End of Big

By: Nicco Mele
Narrated by: Sean Runnette
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About this listen

Radical connectivity - our ability to connect instantly, constantly, and globally - is altering the exercise of power with dramatic speed and reshaping our biggest institutions. Governments, corporations, centers of knowledge, and expertise are eroding before the power of the individual. In some cases this is a positive development, but as Mele reveals, the promise of the Internet comes with a troubling downside. He asks: How do we trust information when journalists are replaced by bloggers, phone videos, and tweets? Will the collapse of two-party government bring us qualified leaders or demagogues and special-interest-controlled politicians? When web-based micro-businesses can out-compete major corporations, who enforces basic regulations - product safety, privacy protection, fraud, and tax collection?

Unless we exercise deliberate moral choice over the design and use of technologies, Mele contends, we doom ourselves to a future that tramples human values, renders social structures chaotic, and destroys rather than enhances freedom. Both hopeful and alarming, thought-provoking and passionately-argued, The End of Big is an important book about our present - and our future.

©2013 Nicco Mele. Recorded by arrangement with St. Martin's Press, LLC. (P)2013 HighBridge Company
Forecasting & Strategic Planning History & Culture Management & Leadership Programming & Software Development Social Sciences Technology & Society Socialism Capitalism
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very good framing ood the transition moment we all live in. the ideas and reflections are stimulating and provocative. excellent subsidy for those who are concerned about where all this is going...

stimulating!

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Very interesting prophecy of the future. Great book on the idea of the power of individual people on the internet. We need to use this power for good, not evil. Really interesting and upsetting book

Wow really interesting read in 2025 or later

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A must-read for anyone interested in understanding how media and our democracy are evolving. I also found it fascinating to listen to Prof. Mele's perspective on the implications of social media on various talent models.

Brilliant

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