Navigating Inertia Audiobook By Mark Craddock cover art

Navigating Inertia

Understanding Resistance to Change in Organisations

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Navigating Inertia

By: Mark Craddock
Narrated by: Virtual Voice
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About this listen

Navigating Inertia: Understanding Resistance to Change in Organisations

The modern business world demands constant adaptation, yet organisations often grapple with a subtle but strong resistance to change: inertia. This inherent resistance can stifle innovation, impede progress, and ultimately threaten an organisation's survival. "Navigating Inertia" offers a comprehensive and practical guide to understanding, diagnosing, and overcoming this pervasive challenge.

Drawing on theoretical insights and real-world case studies, this book:

Explores the multifaceted nature of inertia, examining its manifestations across various industries, from technology and retail to automotive and healthcare. Discover how internal factors like organisational culture, structural rigidity, and leadership practices, as well as external forces such as market conditions, regulatory environments, and technological changes, contribute to resistance.

What You'll Learn:

  • Understand the Nature of Inertia: Gain a foundational understanding of inertia, its historical context in physics and social sciences, and its specific applications in business. Explore different types of inertia, including capital, social, and financial, and how they impact organisations

    • Investing in knowledge capital and promoting continuous learning.

    • Implementing Agile and Lean practices for increased flexibility and efficiency.

    • Leveraging new technologies like automation and data analytics.

    • Conducting thorough market research and fostering strategic alliances.

  • Diagnose Inertia in Your Organisation: Learn to identify the subtle and overt signs and symptoms of inertia, such as resistance to new technologies, fear of losing control, and reliance on past successes. The book introduces powerful diagnostic tools, including detailed explanations and exercises for using

    Wardley Mapping to visualise and uncover hidden sources of resistance.

  • Implement Effective Strategies to Overcome Inertia: Discover a wide array of interventions, from cultural and behavioural shifts to structural and technological adaptations. Explore practical strategies such as:

  • Build an Adaptive Organisation for Long-Term Success: Learn how to cultivate a culture of continuous improvement, foster innovation, and develop long-term strategies for sustaining change in an ever-evolving environment.

"Navigating Inertia" combines theoretical insights with actionable guidance, drawing on successful case studies like Netflix, Amazon, and Toyota to illustrate how leading organisations have successfully transformed themselves by actively managing inertia.

Whether you are a leader, manager, or simply interested in driving meaningful change, this book provides the essential knowledge and tools to unlock your organisation's full potential for growth and innovation.

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