Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

Now you can enjoy both of Paxton S. Finnegan's step-by-step guides to a better financial life in one convenient volume containing the complete unabridged versions of You Can't Have My Money! and Hunting Purple Elephants.

This book grew out of a series of letters to my daughter concerning various things - mostly about money and investing - she was not yet quite ready to hear. Since money is the single most powerful tool we have for navigating this complex world we've created, understanding it is critical.

In one year, I became a self-taught, financially literate, successful money-saver, and frugal money-spender while also getting out of credit card debt and investing in myself and my future - all while still traveling and enjoying my life! I spent hundreds of hours pouring over personal finance books, podcasts, blogs, videos, and apps, and documented it all so I could share the lessons I learned on everything money that they don't teach us in school.

Investing in your future is easier than you think—discover how and achieve financial security more quickly than you can possibly imagine. Young adults are especially financially vulnerable because they’re just starting out, want a lot of “stuff,” and are not earning the big bucks yet. So, they’re borrowing too much and saving too little (if at all), and they’re in a financial mess. But it doesn’t have to be like that. Instead, imagine a life where you have peace of mind, because your financial affairs are in order, and you’re on the right path to building wealth.

Do you find yourself worrying about what you’re going to do once you get out of college? 70 percent of college graduates enter the workforce with over $30,000 in debt. But this doesn't have to be you. You don't have to become part of yet another statistic. Being financially independent as you walk off that graduation stage is not a far-fetched fantasy. This is not a reality reserved solely for those who have very wealthy parents. You can achieve financial success even while in school, and can carry this forward with you throughout the rest of your life.

Buy as many lattes as you want. Spend extravagantly on the things you love. Live your rich life instead of tracking every last expense with Ramit Sethi’s simple, powerful, and effective six-week program for gaining control over your finances. This isn’t typical advice from a money expert. In this completely updated second edition, Ramit teaches you how to choose long-term investments and the right bank accounts. With his characteristic no-BS perspective, he shows how to squeeze every hidden benefit out of your credit cards.

Are you tired of spinning your wheels following financial advice that leaves you feeling broker than before? Are you pulling your hair out trying to follow the complicated instructions offered by the gurus? In The Black Girl's Guide to Financial Freedom, Paris Woods takes the guesswork out of wealth-building and presents a plan that anyone can follow. This audiobook is perfect for Black women of any age, including young professionals just starting to set financial goals and mid-career women who are tired of following the same old rules.

For more than 25 years, Your Money or Your Life has been considered the go-to book for taking back your life by changing your relationship with money. Hundreds of thousands of people have followed this nine-step program, learning to live more deliberately and meaningfully with Vicki Robin’s guidance. This fully revised and updated edition with a foreword by Mr. Money Mustache is the ultimate makeover of this best-selling classic, ensuring that its time-tested wisdom applies to people of all ages.

Rethink Money for Children and Teens provides the tools needed to create more, save more, and grow more money, allowing children and teens to do what they love while giving back and contributing to others who are less fortunate. Our goal is to empower children and teens to lead extraordinary lives starting with mastering money. This book you hold in your hands will help us to achieve this, by allowing the child or teen in your life access to these life-changing skills

Become a money management superstar and learn how to manage money wisely, design a budget, handle expenses, settle debts successfully, manage debts, and make smart investments. As most of us know, one of the most difficult things is to control money. Money is one of the most important things that can be used to serve our goals, but it also is one of the things we tend to overspend, misuse, and lose money on.

You are already practicing budgeting in most areas of your life. For most people, their budgeting progress is ruined by just a few financial activities. One of the most common areas where people lack discipline is in eating out. This is a big challenge for most millennials. Other people fail to budget well because of expensive tastes in clothing. If you want to reach your financial goals, you need to find out which financial activities hurt your budget.

Everyone has an opportunity to grow their money and get out of debt, but you must start to make this a reality. Be warned, though, when your income starts to grow, it is easy to fall into temptation and start spending more than you are earning again. Refrain and continue saving and investing your money. Every small step counts. Every coin kept and invested counts. If you use the profit you make, you will be unable to grow your wealth...With time, you will have a venture that can not only buy you whatever you want but one that will continue to grow over the years.

Debt-Free: Simple Steps to a Debt-Free Life Without the Hype is the audiobook that should be in everyone's personal library. Debt plays a big roll in your life. The unfortunate part is most people do not know how to control debt, and worse off is they get so far behind with no help in mind. This audiobook will show you how to stop borrowing money, establish an emergency fund, organize your debt, and negotiate your debt.

From the globally-recognized personal finance educator and social media star behind Her First $100K, an inclusive guide to all things money—from managing debt to investing and voting with your dollars.