When Kyle Shanahan became the NFL's youngest offensive coordinator in 2008, he had one prevailing rule: Tell me the why. If a colleague couldn't justify his position by providing the unassailable reasoning behind it, he was told to get the hell out of Shanahan's office. Shanahan and the members of his coaching tree—including Sean McVay, Mike McDaniel, Raheem Morris, and Matt LaFleur—came up in a sport where innovation was the exception, not the rule. There had been brilliant football minds before, from Paul Brown to Bill Walsh to Bill Belichick.

Los Angeles native and longtime sportswriter for the Los Angeles Times, Scott Howard-Cooper draws on more than a hundred interviews and extensive access to many of the principal figures, including Wooden’s family, to deliver a rich narrative that reveals the turmoil at the heart of this storied college basketball program.

He is considered by many the greatest basketball player ever produced by the hoops-crazy state of Kentucky. In two years at the University of Kentucky, he scored over 1,000 points, led the Wildcats to a Sweet Sixteen appearance and was nicknamed “King Rex.” The first player ever drafted by the Charlotte Hornets, he spent twelve seasons in the NBA, dazzling in dunk contests and sinking one of the most memorable buzzer-beaters in league history. But by the end of his career, Rex Chapman was harboring a destructive secret.

For far too long the mythology of Indiana basketball has been dominated by Hoosiers. Framed as the ultimate underdog, feel-good story, there has also long been a cultural debate surrounding the film. The Real Hoosiers sets out to illuminate the narrative that the film omits, the story of the unheralded Crispus Attucks Tigers, playing the game at the highest level in the 1950s in a racially divided Indiana.

We are living in the Wild West of college sports. Name, Image and Likeness endorsements, the transfer portal, collectives, conference realignment, the powerful influence of media companies have all rendered the notion of amateur athletics a quaint relic of the past, replaced by a Brave New World where money and self-interest rule. The Price is a sweeping, in-depth, thought-provoking look at an inflection point in big-time college football.